A fast-growing consumer technology business operating at the intersection of gaming, creator tools, and digital entertainment is hiring a head of user acquisition to own and scale top-of-funnel growth.
this is a senior, hands-on role for someone who has led b2c user acquisition at scale and understands how gamers, creators, and digital-first communities discover, adopt, and engage with products. Experience within gaming, gaming hardware, or adjacent consumer tech environments is essential.
role: head of user acquisitionsalary: up to €110,000location: europe-based, fully remotewhat youll be doing:
* owning user acquisition strategy and performance across paid, organic, creator-led, and partnership channels
* leading acquisition planning, forecasting, and channel prioritisation aligned to business growth targets
* managing acquisition budgets with a strong focus on efficiency, roi, and sustainable scale
* building and developing a small but high-impact acquisition team
* driving experimentation and optimisation across search, social, video, creators, and emerging platforms
* working closely with product, growth, and data teams to ensure clear attribution and insight-led decisions
* reporting acquisition performance, risks, and opportunities clearly to senior leadership
what youll need:
* proven experience leading b2c user acquisition for consumer software or digital products
* strong background in gaming, gaming tech, creator tools, or adjacent consumer platforms
* demonstrated ownership of acquisition targets, budgets, and forecasting
* hands-on experience across paid media, seo, creators, affiliates, and social-led acquisition
* strong analytical mindset with confidence working with data, dashboards, and experimentation frameworks
* experience scaling products used by large consumer audiences
* comfort operating in fast-moving, product-led environments
nice to have:
* experience with freemium or self‐serve business models
* deep understanding of platforms such as youtube, tiktok, and creator ecosystems as acquisition channels
* background in scale-up or high-growth consumer tech environments
whats on offer:
* salary up to €110,000
* fully remote working within the uk or europe
* ownership of acquisition strategy for a high-growth consumer product
* opportunity to shape how a globally used platform grows its audience
* work alongside product, growth, and data leaders in a highly collaborative environment
this role suits someone who lives and breathes consumer growth, understands gaming culture, and enjoys taking full accountability for how users discover and adopt a product at scale.
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