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Digital marketing manager (hybrid in mexico city)

Zacatecas, Zac
Webcreek
Responsable marketing
Publicada el 13 junio
Descripción

Are you looking for an opportunity to join a highly-regarded it development firm? Well, now is your chance!

Webcreek is currently looking for a digital marketing manager who has at least seven years of experience and excellent english communication skills. *this hybrid position is based in mexico city*

*more about this role*:
*what you'll do*
- oversees the planning, development, and execution of digital marketing strategies across the enterprise
- team lead for digital marketing team, encompassing web, social media, seo, analytics, and collaboration on
- lead generation responsibilities
- develops a comprehensive strategy and roadmaps for major website projects, ensuring goals are met and collaborating with the established cross-functional project team.
- develops corporate social media strategies in collaboration with social media manager
- designs processes and workflows for executing against business goals
- works with each account and business marketing team to optimize integrated marketing communications plans for digital marketing
- uses multiple data sources (web metrics, user journeys and testing) to deliver the right interaction at the right time in the right channel
- establishes a set of key metrics, dashboards and reporting strategy for our digital efforts to ensure we are measuring success for campaigns, web properties, social, etc.

*team leadership responsibilities*:

- foster a team-based, growth-oriented, learning mindset within the team where all direct reports feel supported and are able to thrive
- work with team members to manage individual workloads, provide training and coaching on agile methodology, and help ensure work is delivered effectively
- maintain working knowledge of digital trends and how competitors are using digital tactics to differentiate themselves
- work collaboratively with project team members from the it team to ensure we develop and build high-quality web experiences
- support the role the digital marketing team will play in the enterprise’s digital roadmap, and the organizational and process changes needed to sustain companywide momentum

*what you have*
- *7+ years or more in digital marketing or coordinating complex website builds and multichannel campaigns*:

- *7+ years or more managing a high-performing, cross-functional team (agency/in-house)*:

- fluency in english is required
- experience creating digital strategies that successfully meet kpis and effectively drive results.
- mastery of agile methodology and principles
- *relevant experience using adobe experience manager, salesforce crm, marketo, sproutsocial*:

- experience building websites leveraging content management systems (adobe experience manager experience preferred)
- excellent analytical, strategic conceptual thinking and consulting skills
- familiarity with media and performance measurement as well as attribution and media mix modeling
- strong influence and negotiation skills
- proven ability to effectively drive people, process, and technology change in a dynamic environment
- clear talent for building and developing relationships with team members, direct reports and cross-functional groups
- superior written and verbal communication skills, including a proven ability to explain complex digital concepts and technologies to senior business leaders, as well as business concepts to technologists
- experience in starting up a new team is a plus
- agency or management consulting experience is a plus
- education: bachelor’s or master’s degree in business or related field, or relevant work experience

application question(s):

- are you willing to work in a hybrid set up in mexico city?

*experience*:

- digital marketing: 7 years (required)
- leadership: 7 years (required)
- agile methodology: 5 years (required)
- adobe experience manager: 5 years (required)
- salesforce crm: 5 years (required)
- marketo: 5 years (required)
- sproutsocial: 5 years (required)

*language*:

- english (required)

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