Performance marketing manager (remote mexico) - future opening directive consulting is a performance marketing agency for saas and tech companies. We use customer generation, a methodology developed by us, which focuses on sqls and customers instead of traditional metrics such as mqls. We provide paid media, seo/content, cro, and video services, creating comprehensive digital marketing strategies that help our clients hit sql targets every time. The paid strategist is a crucial, client‑facing role responsible for day‑to‑day client deliverables, creating and managing custom client strategies, and communicating with clients and internal stakeholders on paid media deliverables. In this role, you will gain experience creating high‑performing paid strategies for enterprise saas businesses. Roles & responsibilities internal title: account strategist, paid media oversee and lead a collection of paid media accounts serve as direct support to client contacts weekly communication with vendors or operational partners to ensure alignment on tasks, quality, and improvements drive referrals via client relationships and professional network build client strategies each quarter create, maintain, and optimize budgets for paid media campaigns across multiple channels deeply understand client positioning and unique value propositions confirm lead routing is accurate within a crm understand the value of programmatic campaigns maintain personal productivity and utilization work directly with the associate director to ensure internal and client goals are achieved execute and optimize ppc campaigns across google ads, facebook ads, linkedin ads, focusing on keyword research, ad copywriting, audience targeting to maximize roi what you offer 3 years of experience in a performance/digital marketing agency experience working with b2b saas/tech clients in an agency setting deep expertise across paid search and paid social advertising campaigns (google ads, facebook ads, linkedin ads, etc.) Proficiency in advertising platforms and tools: google ads, facebook business manager, linkedin campaign manager strong understanding of ppc principles: keyword research, ad copywriting, bid management, and campaign optimization ability to analyze campaign performance data using tools such as google analytics, ga4, excel, or other analytics platforms to make data‑driven decisions ability to drive results and measure via okrs proven measurable success with mid‑market or enterprise accounts a unique perspective on how to drive value for saas ability to translate and articulate strategy and tell stories with data competitive, curious, and a true problem solver continuous growth mindset and ability to share knowledge organize, prioritize, and manage multiple projects simultaneously quality‑obsessed with a passion for advertising travel to client sites approximately once per year what success looks like encompass core values through every interaction, internally and externally effectively manage approximately five mid‑tier and enterprise accounts meet and exceed department okrs such as client growth and goal attainment build client trust and relationships that create consistent renewals cross‑sell services aligned with client goals and objectives clearly communicate results with client point of contact and executives exhibit exceptional decision‑making regarding strategic direction for accounts what we offer set living wage at directive medical, dental, vision plans, disability, and life insurance coverage for you and your family; employer‑paid plan for you and 50% employer contribution for dependents mental health: access to certified therapists through spring health, membership to headspace physical: gympass membership unlimited pto (minimum 2 weeks), paid company holidays, your birthday off, end‑of‑year recharge (closed december 24 – january 1), paid parental leave financial: traditional and roth 401(k) with 3% company match; annual performance bonus based on tenure with escalating value over time annual anniversary trip with peers and executive leadership for fun and entertainment work environment requirements as a remote‑first company, you’ll have the ability to work from anywhere in the us, with the option to utilize our state‑of‑the‑art offices in irvine, california. For some positions, we also accommodate global opportunities in canada, the uk, and australia. To qualify, you must have current work authorization, and reside permanently in your respective country. This role allows fully virtual work. You will collaborate via zoom, slack, and other virtual tools. You must have a reliable laptop (pc or mac) and reliable internet access. To perform this role successfully, you must be able to remain stationary for extended periods, observe and interpret written/vocal communication, and have a professional background. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform essential job functions. If you require reasonable accommodations in completing this application, interviewing, or completing any pre‑employment testing, direct your inquiries to careers@directiveconsulting.com. Additional information at directive, one of our core values is people first. We’re committed to fostering a more diverse and inclusive culture in the digital landscape. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. J-18808-ljbffr