Role summarysenior director, product marketing, ottava. Based in santa clara, ca or cincinnati, oh. Lead the ottava product marketing team, collaborating with product strategy, technical pillars, and regional partners. Provide leadership across the marketing mix for customer insight, launch activities, market segmentation, product positioning, kol engagement, and brand management.responsibilitieschampions a multispecialty strategy and customer engagement plandefines worldwide marketing strategydevelops global insights to drive marketing strategiesdevelops the positioning and value propsworks closely with global upstream team and regions to deliver new product launch forecastscreates relationships with worldwide key opinion leaders to inform on strategydrives value-based healthcare initiatives through key claims and a robust evidence strategyforecasts customer demand and participates in developing demand forecasts for new products across product linesproactively aligns decision making with enterprise-wide strategy and evaluates short and long term goals to prioritize the highest impact actionsbuilds organizational capability, recruits and develops talent, and allocates appropriate resources to achieve growth goals, providing leadership and input into product development teamsbuilds a pipeline of talent and fosters a culture of engagement within the teamis a key member of the npd/ps leadership teamqualificationseducation: bachelor's degree required; mba or advanced degree preferredskills and experience: 10+ years as a global sales and marketing leader with a track record of delivering results; healthcare/medtech experience required, robotics and digital surgery preferred; demonstrated ability to manage and develop talent; cross-functional experience preferred (sales, finance, r&d); strong strategic and analytic skills; proven ability to execute from strategy to market results; experience in upstream and downstream marketing and new product launches; experience in marketing programs to create new markets or segments preferred; knowledge of marketing research and voice of the customer requiredskillsbrand marketingbrand positioning strategybusiness alignmentbusiness storytellingdata analysisdata-driven decision makinggo-to-market strategiescross-functional collaborationleadershipmarket researchnegotiationproblem solvingproduct development lifecycleproduct portfolio managementproduct strategiesvoice of the customereducationbachelor's degree required; mba or advanced degree preferredadditional requirementsrole can be based out of santa clara, ca or cincinnati, oh; up to 50% travel (international and domestic)
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