Acerca del puesto director de ventas
sales director mexico
reporting to: managing director reports: five sales managers 18 sales reps (indirect) scope: b2b industrial products & services – solutions & services selling
role purpose
we are looking for a sales director who builds and runs a sales system, not a senior salesperson.
The roles purpose is to drive profitable, predictable growth by:
building long-term customer partnerships via expert wear advisory
creating focus, structure, and accountability in the sales organization
shifting sales behavior from reactive deal-chasing to planned, value-based selling
this role is about how sales is run, not about personally closing deals.
Business context
industrial b2b environment with products and services (tailored projects)
premium positioning; value selling, not price competition
strategic industries: cement, mining, sugar, iron & steel
sales organization needs stronger discipline, account planning, and execution
key responsibilities
translate the customer intimacy value proposition into concrete sales behavior, priorities, and processes
lead and develop sales managers and sales teams toward advisory, account-based selling
embed account planning, opportunity prioritization, and crm-driven sales management
set pricing strategies by product and customer segment that reinforce premium positioning
drive services and workshop-based projects as a strategic growth engine
actively discourage price