Programmatic Trader (Remote Mexico) – Future Opening
Join to apply for the Programmatic Trader (Remote Mexico) – Future Opening role at Directive.
Directive Consulting is the leading B2B performance marketing agency that delivers real revenue – not just leads. We use Customer Generation (a marketing methodology developed by us) to cut through the noise. Forget MQLs – we’re here to drive pipeline, fuel SQLs, and scale brands that are serious about growth. From Paid Media and SEO/Content to CRO, RevOps, and Go-To-Market Strategy, we build marketing engines that win in SaaS and across B2B industries.
We move fast. We think boldly. We are elite. We hire people who challenge the status quo and push campaigns past what’s expected – sparking demand for bold, innovative brands. If you live for performance, love solving hard problems, and want your work to actually mean something, you’ll fit right in.
At Directive, we’re always looking ahead to connect with talented professionals who excel at crafting strategies that elevate search visibility, developing compelling content, and delivering value to audiences. As we continue to grow, we’re always seeking forward-thinking individuals who thrive in fast-paced environments, are obsessed with analytics and storytelling, and are eager to make their mark in B2B tech and SaaS marketing. If you’re ready to explore future opportunities and be part of a team that values creativity, strategy, and results, we’d love to connect with you!
About The Role
We’re looking for a bold, strategic Programmatic Strategist – someone who thrives in the fast-moving world of SaaS and B2B marketing and knows how to make a big impact with budgets and even bigger ideas. The Programmatic Strategist is a crucial, client-facing role responsible for day-to-day management of our Programmatic clients, including but not limited to campaign builds, optimization, and reporting across all Programmatic Channels (Display, Native, Video, Audio, etc). They create and manage custom client strategies and communicate with clients and internal stakeholders.
What You’ll Do
- Campaign Management
- Strategy Development: Collaborate with internal teams to create comprehensive media strategies that align with client objectives.
- Data Integration: Leverage first-party and third-party data for precise audience targeting and segmentation.
- Planning and Setup: Develop and implement programmatic campaigns across various DSPs such as DV360, The Trade Desk, and others.
- Optimization: Continuously monitor and optimize campaigns to achieve performance and pacing goals.
- Reporting: Generate and analyze performance reports to provide actionable insights and recommendations.
- Troubleshooting: Quickly identify and resolve issues related to campaign performance and delivery.
- Client Relationship Management: Serve as the primary point of contact for clients, providing regular updates on campaign performance and strategy adjustments.
- Team Collaboration: Work closely with creative, analytics, and account teams to ensure cohesive campaign execution.
- Presentation: Present campaign plans, performance reports, and strategic recommendations to clients.
What You’ll Bring
- 3+ years of proven experience in programmatic roles at publishers, advertising agencies, or ad tech companies (bonus B2B experience)
- Hands‑on expertise in media buying: building and optimizing campaigns in DSPs, with a preference for experience in TTD and DV360
- Proven track record in Programmatic media planning, buying, and building measurement frameworks to evaluate campaign success
- Strong understanding and perspective of how programmatic and other channels (both paid and organic) work together to holistically surpass client KPIs
- Experience successfully driving programmatic growth across clients in the B2B/SaaS landscape with budgets over $50k/month
- Strong cross-collaboration skills, both within the organization and externally (client-facing), with excellent interpersonal and communication abilities
- Solid analytical ability, exceptional attention to detail, and a results‑oriented mindset, capable of balancing multiple projects effectively
Goals
- NSM Attainment: 100%
- CSAT: 4.4+
What We Offer
- Competitive base salary
- Medical, dental, vision plans, disability, and life insurance coverage (100% employer‑paid for you, 50% for dependents)
- Access to certified therapists through Spring Health, membership to Headspace
- Physical therapy through Omada, thousands of Aaptiv virtual workouts, complimentary One Medical membership for primary and virtual care
- Unlimited PTO (2‑week minimum), Paid Company Holidays, Your Birthday Off, End of Year Recharge (Closed December 24 – January 1), Paid Parental Leave
- Traditional and Roth 401(k) with a 3% company match
- Annual bonus based on tenure, scaling in total amount over time
- Annual Company‑wide Retreat
Work Environment Requirements
As a remote‑first company, you’ll have the ability to work from your home office. This role operates 100% virtually from your home office. You’ll collaborate through virtual meetings (Zoom) and Slack. You must have reliable internet access, be able to work at a laptop (PC or Mac), and meet the professional background requirements. Reasonable accommodations may be made for qualified individuals with disabilities.
Seniorities & Employment
Seniorities: Mid‑Senior level
Employment Type: Full‑time
Job Function: Finance and Sales
Industries: Advertising Services
Referrals increase your chances of interviewing at Directive by 2x.
Equal Opportunity Statement
At Directive, one of our core values is People First. We’re committed to fostering a more diverse and inclusive culture in the digital landscape. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
#J-18808-Ljbffr