Job Overview:We are seeking a highly skilled Social Media Strategist to lead our social media efforts and drive engagement across various platforms.About the Role:Develop and execute comprehensive social media strategies that align with our brand goals, enhancing brand awareness and driving business results.Analyze and report on social media metrics, track key performance indicators (KPIs), and leverage insights to refine strategies for ongoing improvement.Work closely with cross-functional teams to manage and review local content calendars, ensuring consistency and alignment with global marketing initiatives.Collaborate with external agencies and internal stakeholders to create high-quality content for social media platforms, maximizing reach and engagement.Lead influencer campaigns to amplify our social and digital presence, fostering meaningful relationships with key opinion leaders.Maintain agency partnerships to ensure seamless execution of social and digital campaigns, adhering to brand guidelines and standards.Requirements:3-5 years' experience in social media management and brand marketing, with a proven track record of success.Bachelor's Degree in Digital Marketing Communications, Digital Media, or a related field.Fluent verbal and written English skills, with native Spanish language proficiency.Familiarity with Mexican local culture and internet trends, enabling effective content creation and campaign execution.A analytical mindset, with the ability to interpret data, derive insights, and make informed decisions.Creative problem-solving skills, with a focus on innovative thinking and detail-oriented content production.Demonstrated ability to develop and execute successful social media strategies that drive engagement, brand awareness, and business outcomes.