Assetwatch serves global manufacturers by powering manufacturing uptime through the delivery of an unparalleled condition monitoring experience, with a passion to care about the assets our customers care for every day.
we are a devoted and capable team that includes world-renowned engineers and distinguished business leaders united by a common goal - to build the future of predictive maintenance.
as we enter the next phase of rapid growth, we are seeking people to help lead the journey.
*what's the opportunity*:
we are seeking a highly strategic and execution-focused international business manager to lead our expansion into mexico.
as the first in-country leader, you will design and implement a comprehensive market entry strategy, balancing a combination of local partnerships and direct team development.
you will establish our commercial, operational, and support footprint while shaping the foundation for long-term growth.
you'll have an outsized influence on our growth trajectory in latin america, building a market presence from the ground up, shaping commercial strategy, partnerships, and team culture.
this is an opportunity for a strategic builder who thrives in ambiguous, fast-moving environments and has direct experience launching new markets using hybrid go-to-market models.
*location: mexico (mexico city or monterey preferred)*
*reporting to: ceo*
*what you'll do*:
- market entry strategy: design, validate, and execute a comprehensive market entry plan, including customer targeting, pricing, and regulatory positioning.
- partnership development: identify, negotiate, and manage strategic partnerships with local distributors, vendors, and ecosystem players.
- team building: over time as needed, recruit, develop, and manage the initial local team across sales, operations, and customer success functions.
- commercial leadership: drive early revenue growth, establish sales pipelines, and secure anchor customers in mexico.
- operational setup: in concert with us leadership assist in facilitating local compliance processes, ensuring proper in-country business execution and alignment with local regulations.
- customer experience: build a local support model that maintains global standards while adapting to regional expectations.
- cross-functional collaboration: work closely with global product, marketing, and operations teams to ensure localization of offerings.
- performance tracking: define kpis and track progress against market penetration, revenue, and operational milestones.
*required qualifications*:
- 5 to 7 years of experience in business development, strategy, or general management, ideally with exposure to saas or tech-enabled services.
- proven track record of strong relationship building, launching or scaling businesses in mexico
- deep understanding of mexican business culture, regulatory environment, and customer expectations.
- strong experience with partnership-driven go-to-market models and building direct commercial teams.
- strong local network across industry and commercial partners in mexico.
- demonstrated ability to operate in a fast-paced, high-growth environment with mínimal structure.
- bilingual in spanish and english.
- bachelor's degree required; mba or equivalent preferred.
*desired attributes*:
- strategic thinker and operational doer, with the ability to balance high-level strategy with hands-on execution.
- an entrepreneurial mindset, comfortable with ambiguity and skilled at building from the ground up.
- strong relationship builder, effective at engaging c-level executives, government stakeholders, and local partners.
- cultural agility, with the ability to bridge us company culture with local market dynamics in mexico.
- results-driven leadership, with a track record of exceeding growth targets while maintaining operational discipline.
- collaborative operator, working seamlessly with global teams and communicating across functions and time zones.
- experience in saas, technology, financial services, e-commerce, or a service-led b2b business model.
- strong local network across industry, government, and commercial partners in mexico.
- experience working in a matrixed global organization and coordinating with regional or hq leadership.
*what we offer*:
assetwatch is a remote-first rapidly growing startup providing a game changing condition monitoring platform and mobile experience in the industrial manufacturing space.
- competitive compensation package including stock options
- flexible work schedule
- full benefits and a retirement plan match
- opportunity to make a real impact every day
- work with a dynamic and growing team