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Vice president marketing

Ruhrpumpen
Publicada el 1 mayo
Descripción

Position overviewown the go-to-market strategy by industry and drive profitable growth across the different end user markets / industries in which ruhrpumpen participates.lead market segment managers to build demand, shape product/solution roadmaps with plms/r&d, raise win rates, and expand participation in prioritized markets.key responsibilitiesset market strategy and positioning per segment (customer prioritization, channels, solution offers)lead and coach segment managers; clarify interfaces and decision rights in a matrix with regional sales vps/directorsbusiness developmentbuild 3-year growth plans with bookings, margin, and share goals; translate into regional targetsdrive "must win" discipline and pipeline hygiene (monthly reviews, strategy challenges, crm hygiene)strategic planningco-own segment roadmaps with plms/r&d for new/adjacent applicationscoordinate with brand/comms and sales enablement for segment content, training, and campaigns; raise influence at epcs/design institutescross-functional & governanceparticipate in rp's steering committee and cross-functional forums to set priorities and remove execution bottlenecksprovide quarterly segment performance readouts to executive leadership/boardkey performance indicators (kpis)bookings growth by segmenthit rate (quote-to-order) and cycle time; gps quote level adherencepipeline coverage & quality; crm data completeness and "must win" follow-throughnew offer adoption: roadmap milestones metincrease market approved vendors lists acceptancequalifications*+ years in industrial global b2b (pumps / rotating equipment or adjacent / engineering firms) with segment leadership experienceproven market development and matrix leadership across regionsstrong command of crm and quoting governancedemonstrated partnership with other areas to shape roadmaps and bring new/adjacent offers to marketexecutive communication and relationship skills for senior customers, epcs/design institutes, and internal leadersworking relationshipsinternal: regional sales directors/vps; product line managers; r&d/product development; sales ops (crm/gps); pmo/operations/quality; brand & communications; finance.reports to: president, sales & marketingdirect reports: market segment managerstravel: *% (global)#j-*-ljbffr

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