Digital communications and design analyst
full-time
referral bonus: no
working time: full time
job flexibility: hybrid job
continental develops pioneering technologies and services for sustainable and connected mobility of people and their goods. Founded in *, the technology company offers safe, efficient, intelligent and affordable solutions for vehicles, machines, traffic and transportation. In *, continental generated sales of €39.4 billion and currently employs around 200,000 people in 57 countries and markets.
the digital communications and design analyst is responsible for the day-to-day execution of digital content, social media management and visual communication for continental and euzkadi brands. This role supports brand positioning by translating strategic guidelines into high-quality digital assets, website content, social content, and community engagement, working closely with the creative agency.
supports 2 brands: continental and euzkadi, manages multiple social media platforms (ig, fb, linkedin & youtube), supports low complexity adaptations for trade marketing (pop material), design and updates of product catalogue, works in coordination with internal marketing, communications and trade marketing team, works in coordination with creative, digital and pr agencies.
responsibilities
execute the social media content calendar based on approved strategy
publish posts, stories, reels, and short-form videos across platforms
monitor and moderate comments, messages and mentions in a timely and professional manner
escalate sensitive topics or reputational risks to the communications manager (social listening)
design or adapt digital assets for social media, digital campaigns, and internal marketing needs
adapt and localize key visuals from brand campaigns into multiple digital formats
produce basic motion graphics or short videos (where applicable and ai use is permitted)
build and maintain a positive and engaged community online
identify engagement opportunities, trends, and content formats relevant to the target audience
support influencer or partnership activations from an execution standpoint (posting, tagging, coordination)
coordinate with creative and digital agencies for asset hand-offs and adaptations
support monthly performance reporting for social media and digital advertising with the agency
maintain organized asset libraries and content documentation
qualifications
bachelor's degree graphic designer, marketing or related
proven experience in creating digital content (portfolio demonstrating digital design and social media content.)
3 to 5 years of experience working with brands or agencies in consumer, lifestyle, or premium categories. Proven experience in creating digital content. Portfolio demonstrating digital design and social media content.
management of social media platforms
creation of visual content
knowledge of digital advertising
coordination with creative and digital agencies
planning, execution, and operation of the digital content plan, social media, and communication
communication (oral and written)
results orientationadaptability and continuous learning
analytical thinking
creativity and problem-solving
continental we are committed to building an inclusive and discrimination-free ecosystem in mexico, these principles are rooted in our corporate philosophy and culture. Therefore, it is totally forbidden to request a pregnancy or hiv test as part of our selection processes.
ready to drive with continental? Take the first step and fill in the online application.
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