Specific duties & responsibilities:
- work with the pardot admin team to identify and solve issues, update lead automation rules, etc.
- update and maintain crm system and related databases to research missing data and make necessary updates as needed to keep crm accurate/updated.
become a crm power user and teach others, as necessary.
- support event marketing, working with colleagues to plan, reserve, coordinate, ship materials, and track roi of events that support marketing campaigns.
- oversee the organization and continued upkeep of company marketing literature and materials.
update inventory management system, order replacement stock, and ship materials to relevant colleagues and events.
- working with product/application teams, support the posting of new content through tridion web content management system to get content through the process and accurately posted to the correct web pages.
- assist with other marketing communications projects as needed to support the growth of the business.
- plan, promote and execute virtual events such as courses, webinars and seminars in spanish.
- review/translate prioritized content into spanish for the spanish version of our website
- maintain local budget and reporting of expenses
- backup lead handling for north america and brazil
required knowledge, skills and experience:
entry qualifications
- marketing, communications or business degree from a 2-year or 4-year college with strong background in pcs preferred
- +2 years experience preferred
- spanish and english required.
portuguese would be a plus.
skills & experience
- exceptional communication skills, both verbal and written
- excellent customer service and interpersonal skills
- ability to solve day-to-day problems
- strong organization and administrative abilities
- attention to detail and accuracy
- ability to work under pressure and prioritize work tasks appropriately
knowledge
- proficient in the use of microsoft office products
- good presentation skills
- understanding of search engine optimization (seo) and search engine marketing (sem)
- knowledge of the marketing communications function