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Segment marketing manager (displays)

Tlaquepaque, Jal
Arrow Components Mexico S.A. de C.V.
Responsable marketing
Publicada el 23 abril
Descripción

Description

:

arrow electronics is a global provider of products, services, and solutions to industrial and commercial users of electronic components and enterprise computing solutions. Arrow electronics guides innovation forward for over 220,000 leading technology manufacturers and service providers. With 2025 sales of $30.9 billion, arrow develops technology solutions that improve business and daily life. The company maintains 228 locations worldwide with over 85 countries served.

a fortune 154 company with 21,500 employees worldwide, arrow brings technology solutions to a breadth of markets, including telecommunications, information systems, transportation, medical, industrial, and consumer electronics. Arrow provides specialized services and expertise across the entire product lifecycle. Arrow does this by connecting customers to the right technology at the right place, time, and price. Arrow provides extraordinary value to customers and suppliers - the best technology companies in the world - and connects them through the company's industry-leading services.

how to apply:

internal employees: please submit your updated resume in english and ensure you use only your arrow email address.
external candidates: please submit your updated resume in english.

what you'll be doing:

1. strategy: develop and execute strategic marketing plans for the global promotion of display solutions, targeting oem, embedded, and industrial markets (a&d, medical).
2. campaigns: coordinate product launches, npis, and commercial campaigns, including digital and social media channels. Work with the arrow advantage team for lead generation.
3. market analysis: analyze market trends, customer requirements, and competitor activity in the display segment to shape messaging and value propositions.
4. supplier relations: understand the strengths and weaknesses of our display suppliers and position them accordingly within arrow’s technology strategy.
5. enablement: collaborate with global sales and technical teams to deliver enablement materials, training, and collateral that accelerate pipeline growth.
6. content creation: oversee the creation of product content, case studies, and thought leadership around display applications and solution areas.
7. digital presence: manage digital campaign execution, webinars, events, and arrow.com landing pages to drive engagement and qualified leads.
8. marcom: partner with suppliers to align joint go-to-market activities, co-marketing investments, and cross-regional initiatives.
9. performance: track campaign performance, kpis, and provide actionable insights to improve roi.
10. subject matter expert: act as the display segment expert in commercial discussions, supporting arrow’s strategic partnerships and sales pursuits.

what we are looking for:

11. bachelor’s degree in marketing, business, engineering, or related field.
12. minimum 5 years’ experience in marketing, product management, or segment management within electronics, displays, or embedded systems.
13. proven record of international campaign management and multi-region collaboration.
14. experience with marketing automation tools and digital marketing best practices.
15. excellent communication, analytical, and project management skills.
16. ability to translate technical display features (resolution, brightness, touch integration, etc.) into commercial value for global audiences.
17. travel required to us and can, at least 1 per quarter.

the skills that will help you succeed even more:

18. experience with display modules or the electronics distribution environment.
19. roi experience or exposure.

what’s in it for you :

at arrow, we recognize that financial rewards and great benefits are important aspects of an ideal job. That’s why we offer competitive financial compensation, including various compensation plans, and a solid benefits package.

20. 30 days of christmas bonus
21. 40% vacation premium
22. 12 vacation days plus 2 floating days, your birthday and sick days.
23. vision and dental assistance
24. life insurance
25. healthcare insurance
26. 10% food/pantry vouchers
27. restaurant vouchers
28. 13% savings fund
29. growth opportunities, and more!

apply now!

#li-fs1

#li-hybrid

annual hiring range/hourly rate:

$53,350.00 - $64,822.73 mxn monthly

actual compensation offer to candidate may vary from posted hiring range based upon geographic location, work experience, education, and/or skill level. The pay ratio between base pay and target incentive (if applicable) will be finalized at offer.


location:

mx-jal-tlaquepaque, mexico (hpe guad office)


time type:

full time


job category:

product & supplier management

eeo statement:

please be sure to include all work history on your resume including: temporary employment, work as a contractor, other subsidiaries, changes in entities legal name, etc.

arrow is an equal opportunity employer. All applicants will be considered for employment without attention to religion, gender, age, sexual orientation, gender identity or national origin. ()

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