*about the job*
location: remote
type: full-time
time zone: gmt +3
*who are we*:
ultahost is a leading web hosting solutions company, since our founding in 2018, we have continually become the fastest and the next-generation web hosting provider where our clients are passionate, highly motivated, result-driven entrepreneurs, small business owners, and individuals, always pushing further the boundaries of what is possible on the web.
*job overview*:
the blog content manager will play a critical role in our content strategy by planning, creating, and managing engaging, informative, and seo-friendly blog content. This position will ensure the regular production of content that reflects our brand voice and identity, contributing to our digital marketing strategy.
*responsibilities*:
- plan, create, and publish blog content aligned with ultahost’s content strategy.
- develop seo-friendly content, conduct keyword research, and optimize content accordingly.
- monitor, analyze, and report on blog performance to improve content strategy.
- create and maintain a content calendar.
- collaborate with writers, designers, and other content creators.
- stay updated with current trends and adjust content strategy as needed.
- ensure content aligns with the brand tone and language.
*qualifications*:
*1-content strategy & planning*
- design and implement a content calendar specific to the web hosting niche, focusing on topics like shared hosting, vps hosting, dedicated servers, cloud hosting and other topics
- create a content calendar, ensuring consistent publishing and relevance to current trends.
- conduct market and competitive research to identify trending topics and keywords.
*2-content creation & editing*
- proofread high-quality blog posts and articles and ensure content generated by writers is not generated with ai
- ensure all content adheres to seo best practices and maintains a consistent brand voice.
*3-seo & performance optimization*
- conduct keyword research and implement seo strategies to optimize blog content for search engines.
- ensure that keywords are not generated with ai
- analyze blog performance metrics using tools like google analytics or semrush and adjust strategies accordingly.
- implement internal and external linking strategies to boost blog visibility.
- use data to optimize content, improve readability, and increase engagement.
*4-team collaboration & management*
- manage a team of content writers, providing feedback and guidance.
- monitor writers, designers, and other team members to produce engaging multimedia content.
- work closely with the marketing team to align blog content with broader campaigns and goals.
- coordinate with designers and developers for enhanced blog visuals and technical requirements.
*5- knowledge base management*
- develop and maintain a comprehensive knowledge base to support customers with detailed, step-by-step guides and troubleshooting articles.
- collaborate with the technical support team to identify frequently asked questions and turn them into detailed knowledge base content.
*6- wordpress*
- developing custom themes and customizing existing themes
- developing custom plugins or optimizing existing ones
- experience with seo-friendly configurations and website speed optimization
- xperience in setting up, configuring, and maintaining wordpress websites
*preferred qualifications*:
- experience in content creation within the web hosting, technology, or digital services sectors.
- experience managing multilingual content.
- basic knowledge of visual content creation and graphic design.
- proven experience with wordpress / wordpress developing and design experience.