Job description
the campaign manager serves as a single point of contact for assigned brand teams and drives campaign operations. This role is accountable for ensuring all campaigns are designed, planned and delivered as per brand expectations. This role works with digital production managers to ensure all campaign information is captured and is responsible for the campaign calendar and delivery.
job details
li-hybrid
location: mexico
relocation support: this role is based in mexico. Novartis is unable to offer relocation support; please only apply if accessible.
key responsibilities
* primary point of contact for xm/aor, digital production managers and other business stakeholders.
* provide process management expertise to ensure the success of daily operations.
* collaborate closely with the digital production manager to ensure high-quality asset handoff from aors, obtain internal campaign sign-off, and effective timeline management.
* coordinate metadata creation and review business logic for campaigns in close collaboration with solution architect.
* oversee development of email build proofs and conduct operational calls to share performance and forecasts with digital production managers.
* collaborate on end-to-end testing and prepare performance reports.
* proactively communicate any challenges and risks to brand teams.
* update forecast and campaign volume dashboards on a weekly basis.
essential requirements
* education: btech / masters in technology or masters in business administration (graduation in marketing, data science, or related field may also be beneficial).
* overall 7+ years of experience in sfmc campaign execution and operations with a proven track record of successful email marketing campaign management. Hands-on experience in sfmc platform with email specialist certification as mandatory.
* good understanding of pharmaceutical commercial data landscape and commercial processes; experience with healthcare or life sciences industry standards and regulations, such as hipaa compliance.
skills & qualifications
* understanding the complexity of integrated work in a matrix and geographically dispersed environment. Strong project management skills, ideally with pmp or similar certification.
* excellent communication and collaboration skills.
* proficiency in marketing automation tools and analytics platforms; familiarity with gdpr and other data protection regulations.
* strong problem-solving and analytical skills.
* experience with campaign optimization techniques.
* ability to work under tight deadlines and manage multiple projects simultaneously.
* familiarity with and adaptability to new-generation technologies and trends (gen ai and agentic ai) is an added advantage.
commitment to inclusion
novartis is committed to building an outstanding, inclusive work environment and diverse teams representative of the patients and communities we serve.
novartis is committed to working with and providing reasonable accommodation to individuals with disabilities. If you need a reasonable accommodation for any part of the recruitment process, or to perform the essential functions of a position, please send an e-mail to the provided address and include the job requisition number in your message.
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