The role
you’ll be one of the key creatives behind dove's social content, producing work that makes the brand one of the most engaging and trusted voices in beauty online. This isn’t about polished ad campaigns adapted for social. It's about content that feels native to each platform, content that resonates because it reflects real people, real moments, and real conversations about beauty, confidence, and self-esteem.
Working at the intersection of brand purpose and social culture, you'll create content that sits naturally alongside the creators, conversations, and trends your audience already follows. You understand that the most effective brand content doesn't feel like brand content at all. It feels honest, relevant, and worth sharing.
We're looking for someone who is culturally plugged in, creatively resourceful, and comfortable producing content end to end. Someone who can spot a content opportunity, concept it quickly, produce it with care, and deliver it while it's still relevant. Success means content that people genuinely want to engage with, that strengthens dove's brand affinity, and that drives saves, shares, comments, and conversation.
What you'll do
concept, shoot, edit, and produce social-first content for dove across tiktok, instagram reels, youtube shorts, stories, static, and emerging formats
develop content ideas that translate dove's brand purpose and product messaging into authentic, platform-native moments that audiences relate to and want to share
create lo-fi, high-impact content using a mix of smartphone, dslr, and simple lighting and production setups, prioritising authenticity over polish
storyboard and present content concepts, clearly articulating the creative idea and platform rationale
stay current with social trends, viral formats, platform features, creator culture, and emerging content styles, flagging relevant opportunities to the team and translating them into content ideas for dove
produce reactive and real-time content that connects dove to cultural moments and trending conversations while staying true to the brand's voice and values
edit and adapt content across formats and platforms, reimagining a single shoot or asset in multiple ways to maximise reach and relevance (using premiere pro, capcut, and native platform editing tools)
collaborate with social media managers to align content with publishing calendars, campaign timelines, and community engagement priorities
support shoots and content production involving content creators, influencers, and real people, ensuring the process is inclusive, respectful, and reflective of dove's commitment to representing real beauty
experiment with new formats, techniques, and creative approaches, sharing what works and what doesn’t with the wider team
use gen ai tools to support content creation, from ideation and visual references to editing and copy exploration
ensure all content meets platform specifications, brand guidelines, accessibility standards, and compliance requirements
what you bring
a portfolio demonstrating 2-4 years of social content creation, with examples of platform-native work that generated genuine audience engagement (shares, saves, comments, conversation)
technical confidence across the content creation process: concepting, shooting, editing, and publishing, with comfort moving between smartphone and dslr setups
solid editing skills in premiere pro, canva, capcut, or equivalent, with the ability to adapt content across formats and platforms
fluency in social platforms (tiktok, instagram, youtube, and emerging channels), including an understanding of what performs, why, and how content is discovered and shared
a feel for cultural relevance, with the ability to spot trending moments, formats, and conversations and turn them into content ideas quickly
experience creating content for consumer brands, with an understanding of how to communicate product or brand messages in a way that feels genuine and relatable rather than forced
the ability to work at social speed, managing your time and priorities to deliver quality content on tight turnarounds
a collaborative, proactive attitude, with a willingness to pitch in across different types of content and production needs
an interest in inclusive content creation, including authentic representation in casting, imagery, and storytelling
professional proficiency in english; additional languages are a plus
gen ai and agentic thinking
basic proficiency with gen ai tools (such as chatgpt, midjourney, adobe firefly, dall‑e) to support ideation, mood boarding, visual exploration, and content iteration
an agentic approach to your work: ability to self‑organise, break down creative tasks, find efficient solutions, and deliver independently
willingness to experiment with ai tools as part of the content creation process, understanding when they add value and when human creativity and judgement are needed
understanding of ai limitations, with an eye for outputs that feel authentic versus generic
qualifications
professional degree is needed
professional english level on speaking and writing
live in mexico city or metropolitan area
nice to have
experience working on beauty, personal care, wellness, or lifestyle brands
experience in an in‑house agency, embedded studio, or social‑specialist content team
motion graphics or animation skills (after effects or similar)
photography skills and experience with still content for social
experience creating content that addresses topics such as body confidence, self‑esteem, or inclusivity
familiarity with social analytics and how performance data informs creative decisions
experience with accessibility in content creation (captions, alt text, inclusive design)
experience working with or alongside content creators and influencers.
Our values shape everything we do
be imaginative to push the boundaries of what’s possible.
Be always learning and listening to understand.
Be actively pro‑inclusive and anti‑racist across our community, clients and creations.
Oliver, a part of the brandtech group, is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential, and individual differences are valued and respected. All applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status, or any other characteristic protected by local laws.
Oliver has set ambitious environmental goals around sustainability, with science‑based emissions reduction targets. Collectively, we work towards our mission, embedding sustainability into every department and through every stage of the project lifecycle.
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