*descripción del empleo* your function*:
you are responsible for supporting the sales activities and drive/collaborate on selected business development initiatives for the tki fertilizers.
you lead the agronomical development work to support sales growth and co-develop the sales strategy to deliver on sales volumes & margin targets in the region through the use of high quality distribution channels.
*agronomical support*
- lead the technical activities in line with the sales strategy.
- develop, maintain, update and actively utilize a network of technical contacts to promote the technical benefits of the products as to develop sales.
- provide technical support to customers (i.e., distributors, growers).
- manage a program of products field trials in the region to promote the benefits/value proposition of the product portfolio.
- develop, catalogue and maintain a full archive of technical publications relating to the product portfolio (make available within tg).
- identify and reinforce value proposition of tessenderlo kerley fertilizers.
*sales support*
- align on sales & development strategies with the line manager.
refine and implement this strategy.
- use knowledge of the market and competitors, identify and develop the company's unique selling propositions and differentiators to acquire new customers
- plan & conduct demand generation activities such as individual & group farmer meeting, product demonstrations & field days to show the product usps.
- create brand visibility in the market place through proper utilization of branding material to stimulate the sales.
- propose marketing and promotional materials/events to stimulate sales, including:
- connect farmers & dealers to our social media such as fb, you tube & whatsapp as per plan.
- record farmer success stories through documentation, recording & pictures.
- ...
- accountable for administrative tasks, market and business data capturing as required to report to the hierarchical manager.
- responsible for demand forecasting and advice on demand planning.
*budget*
- submit periodic reports as required by the hierarchical managers.
- meet sales, financial and technical objectives.
*safety*
- actively contributes to a safe working environment and good practices for all employees and related companies (distributors, customers, )
- accountable for personal safety and that of local staff.
*requisitos*
- bachelor degree in agronomy (or equal by experience).
- minimum 2 years business development or clear affinity to commercial functions
- comprehensive knowledge of agricultural practice and main crops in the area.
- ability to develop a deep understanding of market and products.
- prepared to travel regularly within guatemala, up to 80% of the working time,
- required languages: spanish and basic english.
*información adicional*
- entrepreneurial, assuming responsibility for performance, recognizing opportunities and acting efficiently, effectively and with integrity.
- be able to contribute to and work in a team.
- be self-motivated and willing to work alone for extended time periods.
- have strong communication abilities both towards individuals and groups.
- organized, disciplined, numerate and fact-based decision taking.
- have excellent problem solving skills.
- be flexible and adaptable to multiple cultures and circumstances