As a member of our product marketing group, you’ll represent the customer throughout a product’s journey from concept through development and launch. You’ll develop and apply insights to help infuse innovative features into our product-development process. Together with our team, you’ll work to craft groundbreaking ideas into tangible products that excite the world.
At apple, we combine product management/development and product marketing responsibilities into a single, cross functional product management role that collaborates with marketing communications, public relations, market research, sales, finance, legal, and support for maximum impact across the organization.
The product marketing manager, latin america will own and drive the product centric marketing strategy for their respective product line of business. A critical function of this role is to be the spokesperson for their product in market.
You will be part of a team of product experts who champion products within their respective markets and seek innovative ways to keep our products at the heart of the customer conversation.
Description
drives regional product launches with excellence in direct collaboration with worldwide product marketing.
Provides product leadership from introduction through end-of-life to both the marketing and sales organizations. Briefs local teams on new product features, positioning, and any local feature gaps/availability delays.
Acts as liaison between mexico and ww product marketing for local business needs and local market feature requirements. Articulates issues and makes clear recommendations.
Collects and proactively shares local market insights including market share, consumer trends and key business drivers.
Defines, develops, and drives outbound marketing initiatives that enhance customer experience and make a meaningful difference to the business.
Plays a critical role with respect to the development of the annual marketing & business plans, providing valuable...