Job description summary
the head of integrated insights, data analytics & platforms enables decision‐making and execution excellence by delivering integrated, actionable insights, maintaining a trusted data view, and driving adoption of data/analytics and key digital platforms aligned with international dap guidance. The role bridges strategy and execution by translating priorities from commercial, medical and value & access into insight questions, dashboards, reporting and platform requirements, ensuring compliant, fit for purpose local delivery.
location: méxico city, cdmx
#li-hybrid
novartis is unable to offer relocation support for this role: please only apply if this location is accessible for you.
job description key responsibilities integrated insights & market understanding
* deliver actionable insights from primary/secondary research, competitive intelligence, and internal/external data to support ta, medical and v&a priorities.
* support insight planning (e.g., patient journey, segmentation inputs, market sizing, drivers/barriers) and ensure efficient reuse of existing international research via knowledge platforms before launching new studies.
performance analytics, dashboards & reporting
* co-create and maintain dashboards and reporting that track critical cross‐functional metrics (commercial/medical/access) aligned with international requirements (e.g., ice/imex reporting).
* translate business questions into measurable kpi frameworks and reporting cadences to improve decision quality and performance tracking
data management & "single trusted view" (local)
* maintain and improve a federated, trusted view of business‐critical data (e.g., hcp, sales, field metrics) across internal/external sources.
* define local business rules for data processing and support data quality for best reporting across commercial, medical and access, aligned with governance frameworks.
platforms enablement (dap) & adoption
* support local deployment and adoption of international dap solutions and platforms (marketing, medical/access, crm and related tools), including change management and user enablement.
* gather local requirements, coordinate implementation with ddit/vendors, and track adoption and value realization
ai / genai use cases (local execution support)
* support implementation and scaling of ai/genai use cases that enhance customer engagement and productivity, ensuring responsible use and uptake through training and adoption actions.
stakeholder & vendor coordination
* act as a key interface between business stakeholders (ta, medical, access, finance) and dap/ddit/vendor partners to align deliverables, timelines and priorities
* support vendor coordination and budget tracking for research, analytics and platform-related services.
essential requirements education
* university degree in business, life sciences, data analytics, economics, engineering, or related field.
* advanced or specialized training in analytics, digital, data, or market research is a plus.
languages
* english, country language desirable.
experience
* solid experience in integrated insights, analytics, market research, data, digital platforms or performance reporting, preferably within pharma, healthcare, or other regulated industries.
* hands‐on experience translating business questions into insights, dashboards, analytics outputs, or platform requirements.
* practical exposure to primary and secondary market research, competitive intelligence, and use of internal and external data sources.
* working knowledge of data quality, governance, and compliance (e.g., data privacy, promotional standards, medical/commercial separation).
* experience supporting or coordinating crm, analytics, or digital platform deployment and adoption, including user enablement and change management.
* familiarity with ai / genai use cases applied to analytics, customer engagement, or productivity is desirable.
* strong stakeholder management skills, with the ability to work effectively with commercial, medical, value & access, finance, it/dap, and external vendors.
* ability to communicate insights clearly and deliver decision‐ready outputs for different audiences.
commitment to diversity & inclusion
we are committed to building an outstanding, inclusive work environment and diverse teams representative of the patients and communities we serve.
skills desired
* agility
* analytical thinking
* brand awareness
* business analytics
* cross-functional collaboration
* digital marketing
* marketing strategy
* media campaigns
* project management
* project planning
* sales
* stakeholder engagement
* stakeholder management
* strategic marketing
* waterfall model
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