As a senior martech manager, you will lead our team in leveraging adobe experience platform and adobe journey optimizer to deliver exceptional customer experiences.
this role requires a strong technical foundation, excellent problem-solving skills, and the ability to collaborate with cross-functional teams.
key responsibilities
* integration enhancements: strengthen and optimize integrations between adobe experience cloud solutions and other systems.
* technical documentation: create and maintain clear, detailed documentation to support technical teams and ensure knowledge transfer.
* complex problem solving: troubleshoot and resolve complex technical challenges related to martech integrations and custom features.
* innovation & enhancements: identify opportunities to improve existing martech integrations, design new features, and coordinate proofs of concept.
* collaboration: work closely with front-end and back-end teams to deliver scalable, reliable solutions across the marketing technology stack.
required qualifications
* adobe experience platform (aep): hands-on experience with data ingestion, schema/xdm design, audience segmentation, and governance.
* adobe journey optimizer (ajo): ability to configure and orchestrate cross-channel customer journeys and personalization campaigns.
* adobe real-time cdp (rt-cdp): expertise in identity resolution, ingestion, and audience activation.
* adobe target premium: experience designing and executing personalization, recommendations, a/b testing, and multivariate.
* software engineering: experience integrating platforms and apis and migrating complex custom features.
* full-stack collaboration: ability to collaborate with front-end and back-end teams with a solid grasp of how custom features and integrations are built and maintained.
* javascript, html, css: technical proficiency for tag implementation, web personalization, debugging, and front-end customizations.
* business acumen: ability to detect opportunities for growth.
preferred qualifications
* adobe experience manager (aem): understanding of content management, personalization, and integration with adobe stack is beneficial.
* databricks: experience building and optimizing data pipelines, data ingestion, and transformation to support marketing and analytics use cases.
* sql: strong skills in querying, validation, and optimization for marketing datasets.