About Good Boi Marketing Good Boi Marketing is a fast-growing digital marketing agency that helps dog groomers and dog daycares generate 90+ booked appointments in 90 days using our PAWS Method — a proven lead generation system powered by Facebook Ads, Local Service Ads, and automation.
We’re looking for a Creative Media Strategist (VA) who can edit viral-style short-form videos, manage social content, and create ad creatives that perform. If you understand the science behind viral content — hooks, pacing, CTAs, and trend alignment — this role is for you.
Position Overview As our Creative Media Strategist, you’ll handle both content creation and execution for Good Boi Marketing and our clients. You’ll take raw footage, edit it into scroll-stopping short-form videos (Reels, Tik Toks, Shorts), and manage posting and performance tracking.
This is not a “just edit videos” job. You’ll be responsible for creating content that gets views, builds engagement, and converts.
Key Responsibilities Video Editing
Repurpose long-form clips into short-form content
Create multiple ad variations for A/B testing
Maintain platform-specific formatting and pacing (Reels, Tik Tok, Shorts)
Social Media Management
Manage and post on GBM’s Instagram, Tik Tok, and You Tube Shorts
Write captions and CTAs aligned with GBM’s brand voice
Track performance metrics (views, reach, engagement)
Understand what makes a video perform as an ad
Collaborate with the team to test new ad concepts
Learn from ad data to improve future creatives
Proven experience editing short-form video content (Reels/Tik Toks/Shorts)
Excellent written and spoken English
Familiarity with Facebook Ads and Instagram/Tik Tok content culture
Performance KPIs
On-time delivery of edited videos
Adaptability to feedback and trend shifts
Full-time: $800–$1,200/month (based on experience and skill)
Bonuses for hitting engagement or creative performance milestones
Paid training and long-term growth opportunities within Good Boi Marketing
You study viral content and understand what makes a video work
You care about quality and love helping small pet businesses grow
A short intro video (under 2 minutes) introducing yourself
#3–5 short-form video samples you’ve edited (Reels, Tik Toks, or Ads)
# Your resume and social media links (if you’ve managed any pages)
# Answer this question: “What makes a short-form video go viral?” (