Marketing communications specialist
the primary focus of this role is to develop and implement effective marketing strategies to drive business growth in mexico and north latam.
main responsibilities:
* design and execute a comprehensive marketing plan that aligns with the company's sales ambition and global roadmap.
* collaborate with cross-functional teams, including marketing, media, and commercial, to drive business growth through targeted activities and campaigns.
* analyze consumer behavior and preferences across various categories to inform marketing objectives and strategies.
key requirements:
* minimum 6 years of experience in b2c marketing roles.
* strong market intelligence and product portfolio management skills.
* degree in marketing, communications, or business administration.
* able to work effectively in a fast-paced environment.