Manage and maintain website content including landing pages, via content management system (cms) to keep information up to date.
Manage projects or collaborate with teams within the marketing department across the corporation to design and build new website content or enhance existing content to optimize user experience.
Leverage seo/sem best practices to improve the website and increase page ranking and visibility in paid and organic search.
Integrate and maximize the functionality of current digital platforms and evaluate opportunities to implement new systems and gain efficiency.
Communicate effectively with external vendors and colleagues at all levels of the organization to direct or support web/digital enhancement implementations.
Ensure that marketing and communications deliverables follow corporate brand guidelines and maintain brand voice and message across all platforms.
Maintain a working knowledge of the latest developments in digital marketing, google analytics, search engine optimization, and other forms of digital communication.
*relocation and visa requirements*:
*key requirements*:
- a *bachelor's degree* is mandatory to meet visa requisites.
- proven experience in *leading teams* and a demonstrated track record of success is a significant advantage.
- *full-time, on-site commitment* is required. This is *not a remote position*.
*qualifications required*
bachelor’s degree in marketing, advertising, or similar with least 3 years of relevant work experience.
Skills: html/css, basic javascript, wordpress, common ecommerce cms (shopify, bigcommerce, magento etc.), google analytics (goals, attribution, funnels), google tag manager, office suites (slides/powerpoint, docs/word, sheets/excel), semrush, brightlocal, ahrefs, etc.
3+ years of experience in digital marketing with an emphasis on seo
2+ years leading marketing teams required
minimum of 1 year seo experience with on-site optimization and copywriting
stellar written and verbal communication skills
energetic with a high attention to detail
experience with data analysis (tracking, performance-scoring, reporting, etc.)
*preferred*
relevant certifications: google analytics
prior experience with lead generation and e-commerce businesses
bilingual english/spanish
bicultural
tipo de puesto: tiempo completo
sueldo: a partir de $50,000.00 al mes
beneficios:
- días por enfermedad
- opción a contrato indefinido
- seguro de vida
- vacaciones adicionales o permisos con goce de sueldo
ability to commute/relocate:
- 88680, josé de escandón (petrolera), tamps.: reliably commute or planning to relocate before starting work (required)
*education*:
- bachelor's (required)
*experience*:
- marketing: 3 years (required)
lugar de trabajo: empleo presencial
fecha de inicio prevista: 02/01/2025