Job descriptionthis is a full‐time, on‐site role based in mexico city.
the marketing specialist will own the development and execution of marketing strategies that drive brand awareness and pipeline growth.
you'll conduct market research to identify trends and opportunities across the logistics and trade sectors, create compelling content, analyze campaign performance, and work closely with sales and product teams to sharpen our go‐to‐market positioning.what you'll dodevelop and execute multi‐channel marketing campaigns targeting logistics operators, freight forwarders, and trade professionals.conduct market research and competitive analysis to inform messaging and positioning.create content across formats — landing pages, email sequences, social media, case studies, and event collateral.track and report on campaign performance, making data‐driven recommendations.support sales enablement with targeted materials and outreach strategies.represent border flow at industry events and trade associations.qualificationsbachelor's degree in marketing, business, communications, or a related field.2+ years of experience in b2b marketing, preferably in logistics, supply chain, saas, or trade‐adjacent industries.strong written and verbal communication skills in both spanish and english (required).
experience with content creation, digital marketing tools, and campaign analytics.ability to work independently and cross‐functionally in a fast‐paced startup environment.familiarity with cross‐border trade, customs, or freight operations is a strong plus.
#j-*-ljbffr