Director of brand growth
this is a key position within our organization that plays a pivotal role in promoting the growth and development of our brand. As director of brand growth, you will be responsible for leading various initiatives aimed at enhancing market presence, aligning marketing strategies with sales goals, and ultimately driving business success.
key responsibilities:
* develop and implement comprehensive digital marketing strategies to effectively engage external and internal clients.
* identify target markets by brand type and create tailored commercial strategies to capitalize on opportunities.
* ensure profitability by leveraging marketing automation tools and optimizing their effectiveness.
* foster strong connections with the sales team to ensure unified goals and strategies are aligned.
* drive the development of campaigns, content creation, and competitor research to support sales efforts.
* monitor competitor promotions and market trends to stay ahead of the competition.
* evaluate the impact of marketing and media initiatives by analyzing their effectiveness and return on investment.
requirements:
* bachelor's degree in marketing, advertising, or public relations.
* master's degree in digital marketing is desirable.
* 5 years of experience in a similar position.
* proficiency in various digital marketing channels, including seo, sem, social media, and email marketing.
* advanced conversational english skills.
what we offer:
* salary based on experience.
* legal benefits.
* additional corporate perks.
* productivity bonuses.
work environment:
* hybrid work model.
* puebla, puebla.