We are seeking a dynamic leader to spearhead our category planning efforts in mexico. As director, trade marketing, you will be responsible for developing and executing strategies that drive growth and market share expansion.
job description
in this role, you will:
* lead the category planning function, leveraging market insights to develop category strategies and plans that drive growth for customers and mondelēz international.
* liaise with category marketing, customer marketing and sales channels managers to develop effective execution and balance between category and customer strategies.
* design market sales strategy and activity plan to deliver results.
* be responsible for short, mid- and long-term category sales forecast across channels and customers, monitoring performance and identifying solutions for continued growth.
* ensure new product contribution is maximized through end-to-end process and monitoring.
* lead and coordinate integrated business planning (ibp) process in conjunction with marketing and sales.
* coach and develop direct reports to develop capability in category development.
requirements
to succeed in this role, you will need:
* proven experience of category planning, key accounts and market insights analysis and delivering growth through category leadership.
* future-focused mindset, curious about industry trends, digital solutions and innovation for consumers and ability to translate opportunities into business strategies.
* ability and agility to develop and deliver strategic plan, measuring and monitoring results and making recommendations in service of achieving growth targets.
* experience in integrated business planning (ibp) and good understanding of how to maximize revenue growth.
* demonstrated experience leading and developing diverse teams.
* able to influence stakeholders and interact effectively with senior leadership based on deep understanding of priorities with courage and resilience to hold alternative point of view.
what we offer
as a valued member of our team, you can expect:
* bachelor's degree in business administration, marketing, economics or related field required.
* master's degree (mba) or relevant post-graduate qualification highly preferred.
* minimum 15+ years of progressive experience within trade marketing, commercial strategy, key account management or category management in fmcg industry.
* at least 5 years in leadership role, managing and developing teams in complex, multi-channel environment.
* demonstrable track record of delivering significant commercial growth and market share expansion.
about us
mondelēz international is a global leader in snacking, committed to empowering people to snack right through offering right snack, for right moment, made right way. With portfolio of strong brands - both global and local - including oreo, belvita and lu biscuits; cadbury dairy milk, milka and toblerone chocolate; sour patch kids candy and trident gum, we strive to make snacks that nourish life's moments, made with sustainable ingredients and packaging that consumers can feel good about.
join us and contribute to our mission to lead future of snacking.