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Market planner manager

Centro de Readaptación Social, Jal
Coty
De EUR 400,000 a EUR 600,000 al año
Publicada el 23 abril
Descripción

Market planner manager – coty mexico

position title: market planner manager
location: mexico city
reports to: supply chain head
direct reports: demand & supply planners

coty is one of the world's largest beauty companies with an iconic portfolio of brands across fragrance, color cosmetics and skin and body care. Coty is the global leader in fragrance and number three in color cosmetics. Coty's products are sold in over 150 countries around the world.


responsibilities

* develop capacity planning process to align and balance supply with demand to provide input for labor and equipment requirements for short and midterm planning.
* participate in the development of statistical models to optimize safety stocks without negatively affecting customer service levels.
* map the supply model (make to order, finish to order, make to stock) based on business rules, forecast demand and historical sales performance.
* develop metrics for forecast accuracy, planning data integrity and accuracy, s&op performance, service and inventory metrics.
* manage and optimize network inventory including analysis of excess, slow‑moving and obsolete inventory.
* review and analyze the forecast demand versus actual demand, understanding changes and trends.
* collaborate with sales and marketing to ensure that promotions, visible impact orders and new product forecasts are included in the aggregate demand.
* notify scheduling and manufacturing of significant forecast or capacity changes on a timely basis.
* communicate with manufacturing about promotions, new products forecasts and launch timing updates.
* assist in the resolution of key supply‑demand/service‑cost issues.
* document assumptions, promotions and adjustments to forecasts using sales and marketing teams' input.
* analyze and upload timely and accurate periods of 18 months' forecasts on a monthly basis.
* facilitate monthly demand forecast aggregation, including consensus between functions and stakeholders.
* assist with the coordination, facilitation and documentation of regularly scheduled planning meetings.
* review, store and backup final adjusted and unadjusted statistical forecasts.
* create and drive continuous improvement of world‑class demand planning and s&op processes.
* measure, control and improve s&op plan accuracy through clearly defined metrics.
* lead network optimization process to mitigate costs and maximize service.
* develop capacity simulation processes to run sensitivity analysis for growth.
* develop a highly capable team and processes to provide world‑class end‑to‑end network optimization.
* provide leadership for the demand planning/forecasting process.
* provide directions for the creation of a monthly supply plan process by the manufacturing team and then validate performance vs. plan.


what you’ll bring

* soft skills:
o strong intellectual curiosity
o strategic and tactical thinking
o communication (both oral and written)
o interpersonal strengths
o strong organizational skills in strategy, communication at all levels and execution
o strong leadership skills
o ability to lead, contribute and influence others in a team‑based organization
o excellent people and project management skills, with an ability to openly convey information to team members in a timely, concise manner
* technical skills:
o working knowledge of modern manufacturing, material flow and improvement strategies and the ability to integrate those into the operation
o ibf or apics certification
o proficiency with sap & jda software
o proficiency in microsoft excel and other programs
o fluency in english
* ability to work across silos with people from different areas to communicate common goals, solicit information and gain consensus and buy‑in.
* earn respect from the team and build trust—critical for breaking down silo walls.
* depth of knowledge in all areas of the supply chain such as demand planning, supply planning and inventory planning.
* excellent communication skills to work with stakeholders integral to meeting company goals.
* strong facilitative skills, organized and able to lead monthly team meetings and communicate with upper management.


bilingual marketing manager – guadalajara

we are seeking a bilingual marketing manager (spanish/english) based in guadalajara, mexico to lead and execute marketing initiatives for the local market. This is a hybrid role requiring three days per week onsite and two days remote.

this position combines strategic planning with hands‑on execution. Reporting to senior marketing leadership and collaborating closely with regional and global teams, the marketing manager will develop locally relevant strategies aligned with broader commercial objectives.


key responsibilities

* develop and execute the mexico marketing strategy in alignment with global brand and commercial objectives.
* plan and implement integrated marketing campaigns, including product launches and key market initiatives.
* lead event and trade show marketing activities, including audience targeting, messaging, campaign execution and post‑event follow‑up.
* manage digital marketing efforts, including website updates, email campaigns, social media and performance tracking.
* oversee localization and adaptation of marketing materials to ensure cultural relevance and brand consistency in both spanish and english.
* partner closely with sales teams to support lead generation, customer engagement and sales enablement initiatives.
* manage the local marketing budget, including forecasting, expense tracking and roi analysis.
* coordinate with external vendors, agencies and creative partners to ensure high‑quality, on‑time delivery.
* track, analyze and report on campaign performance, event roi and digital metrics.
* collaborate cross‑functionally with product, service, finance and regional/global marketing teams to support growth objectives.


qualifications

* bachelor’s degree in marketing, business, communications or a related field (or equivalent experience).
* 5–8+ years of progressive b2b marketing experience.
* demonstrated experience developing and executing integrated marketing campaigns from strategy through implementation.
* strong project management and cross‑functional collaboration skills.
* full professional fluency in spanish and english (spoken and written) is required.


technical skills

* proficiency in microsoft office 365 (excel, powerpoint, word, outlook).
* experience with crm systems (salesforce preferred).
* familiarity with email marketing platforms, social media tools and design software (e.g., canva or adobe creative suite).
* experience working with cms platforms and marketing analytics tools.


preferred

* experience in healthcare, regulated industries, capital equipment or other complex b2b sectors.


marketing delivery manager – questionpro

we are looking for a marketing delivery manager to drive growth across our full service platform of customer experience, marketing research and employee experience. This is a 360‑degree marketing role requiring a holistic understanding of how marketing supports both sales and product teams.


what you’ll own

* write clear, persuasive copy for inbound and outbound campaigns, ensuring all materials are meticulously edited and proofread.
* drive lead generation by collaborating with sales and product teams to identify and target high‑quality prospects.
* build and manage sophisticated hubspot workflows to nurture leads across the customer journey.
* brainstorm creative campaign ideas and execute initiatives across the most effective channels for each audience.
* conduct ongoing competitive research to stay informed of industry trends and competitor movements.
* plan and support webinars, live shows, online conferences and specialized digital events.
* own monthly kpi reporting and present deep‑dive analysis against overall business goals.


what we’re looking for

* 5+ years of marketing experience.
* fluent english, written and spoken.
* proven experience with hubspot or a comparable marketing automation platform.
* proficiency in adobe suite, canva, ms office and google suite.
* basic knowledge of html, css and seo.
* strong writing and editing skills with sharp attention to detail.
* proven ability to execute independently and manage multiple projects simultaneously.
* excellent time management, organizational skills and composure under pressure.
* b2b marketing experience is a strong asset.
* bachelor's degree in marketing, communications, journalism, public relations or a related field.


marketing manager – grand hyatt los cabos

we are currently seeking a marketing manager for grand hyatt los cabos (pre‑opening).

this is a unique opportunity to be part of the launch of a luxury property and play a key role in shaping its brand positioning, demand generation and market presence from day one.


this role will be responsible for

* developing and executing the hotel’s marketing strategy.
* leading digital and traditional campaigns aligned with commercial goals.
* collaborating closely with sales, revenue and operations to drive performance.
* analyzing market trends, customer behavior and campaign performance.
* positioning the brand across digital, social and distribution channels.
* supporting the successful launch and awareness of the hotel.


profile

* proven experience in hotel or resort marketing (luxury or all‑inclusive preferred).
* strong knowledge of digital marketing, e‑commerce and analytics.
* strategic mindset with a strong focus on demand generation.
* creative, results‑driven and highly collaborative.
* advanced english required.


marketing manager – igaming (mexico city)

this position is focused on leading and executing fully integrated marketing initiatives for an igaming project operating in mexico. The role requires a well‑rounded marketer who can combine strategic thinking with hands‑on execution.


main responsibilities

* develop and execute 360° marketing strategies across online and offline channels, ensuring compliance with igaming regulations.
* plan and implement local campaigns, including events, sponsorships, promotions and partnerships with venues such as restaurants, bars and entertainment locations.
* select and manage the most effective mix of marketing channels to reach target audiences.
* oversee the entire marketing funnel, from user acquisition to retention and loyalty initiatives.
* build and manage relationships with local media, agencies and communication platforms (e.g., sms, radio, outdoor advertising).
* negotiate and assess partnerships to ensure strong return on investment.
* conduct audience research, segmentation and behavioral analysis; run surveys and focus groups to test messaging and campaign approaches.
* define kpis, monitor performance and optimize campaigns based on data insights.
* coordinate internal teams and external partners to ensure smooth execution of marketing activities.
* maintain a structured roadmap and actively manage day‑to‑day marketing operations.


desired experience

* minimum of 4 years in marketing roles, ideally within igaming or betting industry.
* proven experience delivering integrated campaigns across digital and offline channels.
* strong knowledge of the mexican market, including media landscape and consumer behavior.
* experience in partnerships, local activations and event marketing.
* solid analytical skills with experience tracking kpis and optimizing campaign performance.
* strong organizational and project management abilities.
* native‑level spanish and advanced english (c1) required.
* strong communication, negotiation and relationship‑building skills (highly valued).


growth marketing manager – investor relations

our role is for a confident, hands‑on growth marketing manager to own end‑to‑end investor marketing efforts.


key responsibilities

* build and manage investor‑focused marketing campaigns (content, email, digital, partnerships, events).
* develop clear, credible brand messaging for the company.
* create and manage lead magnets, nurture sequences and authority content (guides, case studies, webinars).
* decide which channels, content and offers to prioritize (within approved budget and compliance rules).
* track performance and optimize based on data (leads, cost per lead, conversions).
* work closely with investor relations, leadership and legal/compliance.


required skills and experience

* proven experience in marketing, generating leads, creating pitch decks, one‑pagers and other investor‑facing materials.
* strong background in content marketing and positioning.
* experience in b2b, financial services or real‑estate marketing is preferred.
* comfortable working within a compliance or regulated environment.


non‑negotiable must‑haves

* demonstrated lead generation results.
* ability to work independently and take ownership.
* strong communication and cross‑functional collaboration skills.
* tech requirements (non‑negotiable): applications without device specs/screenshots will not be considered.


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