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Graphic communications leader

Zapopan, Jal
IKEA
De EUR 200,000 a EUR 400,000 al año
Publicada el 14 junio
Descripción

The job description is quite comprehensive but contains some redundancies and formatting inconsistencies. Here is a refined version:


company description

the ikea vision is to create a better everyday life for the many people. We do this by offering a wide range of well-designed, functional home furnishing products at prices so low that as many people as possible can afford them. We operate in mexico with an ambitious expansion plan to bring a little bit of sweden to new markets in the region. We are part of the ikano group and the only ikea franchisee owned by the kamprad family that founded ikea.

we work towards making sustainability a natural part of our daily work. We are active in our communities, supporting social initiatives that benefit children, women, and the environment.


job description

to lead and manage in-store and digital communication that enhances the shopping experience and range presentation through ikea's visual and verbal identity, contributing to building the perception of the ikea brand as unique and consistent in the local market. To develop and strategically lead graphic communication for a consistent brand experience across all touchpoints.


responsibilities

* lead and challenge the com&in team and store functions to strengthen the ikea identity in communication.
* plan and implement in-store and digital communication to convey the benefits of the ikea concept, using best practices and guidelines.
* develop strategies supporting a convenient shopping experience based on local market insights.
* manage department action plans focusing on business growth and long-term profitability, collaborating with other functions.
* share best practices within the store graphic communication leaders network.
* set standards for routines, responsibilities, visual balance, quality, cost-efficiency, and sustainability in all communications.
* stay updated on trends in home furnishing, communication, and retail design to inspire creative directions.
* identify potential candidates for succession planning while minimizing shop floor disruptions.


qualifications


motivation

* alignment with ikea values.
* passion for retail and ikea products.
* commitment to enhancing customer shopping experiences.
* passion for developing people and personal skills.


knowledge

* at least two years of experience as a graphic communicator within ikea.
* knowledge of ikea's range presentation, store media, and display techniques.
* understanding of home furnishing and store communication strategies.
* familiarity with local market insights and research outcomes.
* awareness of current trends influencing home furnishing and communication.
* knowledge of ikea's sales systems, visual and verbal identity, and brand objectives.


capabilities

* ability to blend commercial, aesthetic, and practical skills.
* ability to foster a trustful and creative environment.
* strong attention to detail and strategic thinking.
* excellent communication skills for diverse groups.
* leadership skills to guide and motivate the team.
* capability to initiate and implement development and innovation opportunities.


additional information

please apply by june 13th, 2025.


details

* seniority level: mid-senior level
* employment type: full-time
* job function: design
* industries: retail, furniture, and home furnishings manufacturing

referrals increase your chances of interviewing at ikea by 2x. Sign in to set job alerts for “graphic specialist” roles.

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