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Creative marketing director

Global Stem Cells Group
Publicada el 11 marzo
Descripción

Company
cellgenic (division of global stem cells group)
location
cancún, mexico (on-site preferred / hybrid possible)
industry
regenerative medicine / biotechnology
about cellgenic
cellgenic is a biotechnology company specializing in advanced regenerative medicine technologies including exosomes, peptides, cellular therapies, and medical equipment.
as part of global stem cells group, our mission is to bring innovative regenerative solutions to physicians and clinics around the world through education, advanced biologics, and cutting-edge medical technologies.
we are currently expanding our global marketing team and are looking for a highly creative, strategic, and execution-driven marketing professional who can lead content creation, growth strategies, and digital marketing initiatives.
position overview
we are seeking a creative marketing director / growth specialist who combines creativity, strategy, and execution.
this person will work closely with the leadership team to:
build and execute marketing campaigns
develop high-impact content
identify digital trends
optimize funnels and advertising strategies
strengthen cellgenic's global brand presence
this is a hands-on role for someone who enjoys creating, testing, building, and scaling marketing initiatives.
key responsibilities
content strategy & creative direction
develop creative marketing campaigns across multiple platforms
write scripts and storytelling concepts for video content, ads, and campaigns
create and coordinate content for social media platforms (instagram, linkedin, youtube, tiktok)
collaborate with designers, editors, and creative teams to produce high-quality marketing assets
social media & trend research
conduct research on digital trends, viral content, and emerging topics
analyze search volumes and audience interest for trending topics
apply insights from platforms such as google trends, tiktok trends, and social listening tools
identify opportunities for viral or high-performing content
digital marketing & paid advertising
manage and optimize advertising campaigns (meta, google, youtube, linkedin)
create marketing funnels and customer journeys
optimize campaigns based on performance metrics
marketing funnel development
design and optimize marketing funnels for lead generation and sales
work on landing page structures and conversion optimization
analyze user behavior and improve conversion rates
web & ux collaboration
work with web development teams to improve website structure and user experience
provide strategic input on website design, landing pages, and navigation
ensure websites and landing pages are optimized for conversions
ideal candidate profile
we are looking for someone who is:
highly creative and proactive
entrepreneurial and resourceful
strategic but also hands-on
passionate about marketing, innovation, and technology
required skills
social media content creation and strategy
scriptwriting and storytelling for marketing content
digital trend analysis and market research
paid advertising (meta ads, google ads, linkedin ads)
marketing funnels and conversion optimization
basic understanding of web structure and ux principles
strong analytical thinking and creative mindset
preferred experience
experience in healthcare, biotechnology, wellness, or medical industries
experience working with high-growth companies or startups
familiarity with seo, analytics tools, and social listening platforms
what we offer
opportunity to work with a global biotechnology company
exposure to international conferences and projects
work on innovative technologies in regenerative medicine
a dynamic and creative work environment
significant growth opportunities
how to apply
please submit:
resume
portfolio or examples of marketing campaigns/content created
links to social media projects, ads, or funnels you have worked on
location
cancún, mexico
relocation support may be considered for exceptional candidates.
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