Social media specialist – virtual professional (vp)
function: marketing
location: remote (philippines, latin america, or india)
type: full-time
what you'll own
we're looking for a skilled social media professional who can grow and manage the organic presence of trades-based businesses across multiple platforms. You'll create scroll-stopping content, repurpose field footage, and engage with communities to generate qualified leads.
a. Primary functions
* manage daily content publishing (fb, ig, linkedin, youtube, nextdoor, pinterest).
* maintain a 30-day calendar in notion.
* repurpose field footage into 3–4 reels/shorts weekly + 1 linkedin post.
* respond to messages within a 2-hour sla.
* build sops for scalable content sourcing.
* report analytics + testing insights monthly.
b. Systems ownership
* notion (calendar + reporting)
* fb, ig, linkedin, youtube, nextdoor, pinterest
* crm (pipedrive or similar for lead escalation)
c. Measurable deliverables
* 12–15 organic leads per week.
* reels avg. watch time ≥ 35%.
* ig + fb engagement ≥ 5%.
* 95%+ content calendar adherence.
* sla: ≥ 90% inquiries within 2 hrs.
d. Support task delegation
* simple edits/resizing offloaded to junior vps.
* you focus on strategy + engagement.
the g.r.i.t. Fit
* grit: push through tough weeks. Solve sh*t. No whining.
* reliability: consistent posting. Sla compliance. Always on point.
* initiative: don't wait for leadership to hand you ideas—spot gaps and fill them.
* trust: own the outcome. Fix mistakes fast.
job type: full-time
pay: $ $133.30 per hour
application question(s):
* did you provide an english resume?
language:
* spanish (required)
license/certification:
* meta ads (required)
work location: remote