This position is only accepting applicants already located in costa rica
what will you be doing?
the associate solutions marketing manager, modern infrastructure is a key individual contributor within softchoice’s solutions marketing organization, responsible for activating modern infrastructure messaging and solutions for the smb/commercial segment. Reporting to the director, solutions marketing, this role focuses on translating the modern infrastructure narrative and solution-level messaging into field-ready assets, enablement materials, and go-to-market programs that support sales execution and pipeline growth. Working in close partnership with the senior solutions marketing manager, modern infrastructure, this role ensures messaging is effectively applied across campaigns, sales motions, and solution launches. This role plays a critical part in how modern infrastructure shows up in-market, bridging strategy and execution to drive adoption, consistency, and impact.
responsibilities
* translate modern infrastructure messaging into high-quality marketing and sales assets designed for real-world selling.
* develop and maintain field-ready materials including pitch decks, talk tracks, data sheets, customer presentations, objection-handling guides, and battlecards.
* ensure assets are aligned to defined solution areas, tiers, and customer buying motions.
* partner with demand generation teams to support campaign planning and execution using approved modern infrastructure messaging.
* advise on personas, solution priorities, and campaign themes to drive awareness, engagement, and pipeline.
* ensure campaign execution reflects the core modern infrastructure narrative and solution positioning.
* coordinate go-to-market support for new and evolving modern infrastructure services and solutions.
* develop launch materials aligned to solution tiers and packaging.
* partner with enablement teams to support launch readiness through training, enablement content, and sales communications.
* work closely with sales teams to understand field needs, common objections, and customer conversations.
* ensure messaging and assets are practical, relevant, and easy for sellers to adopt and articulate.
* gather market intelligence and field feedback to inform ongoing refinement of modern infrastructure sales content and tools.
* partner with the senior solutions marketing manager to share insights that influence narrative evolution and prioritization.
* identify gaps or opportunities in messaging and activation based on market response and seller input.
qualifications
* 5-6+ years of experience in solutions marketing, product marketing, or go-to-market roles within b2b technology.
* strong understanding of infrastructure, cloud, and related solutions, and how they are sold in smb and commercial markets.
* proven experience developing sales enablement and marketing assets that drive adoption and pipeline.
* ability to translate strategic messaging into practical, field-ready execution.
* strong collaboration skills and comfort working closely with senior stakeholders.
* excellent written and verbal communication skills.
* strong project management skills with the ability to manage multiple priorities.
* customer- and seller-centric mindset.
benefits
* health and wellbeing: combined health insurance (dental and vision), employee assistance program, wellness program
* financial benefits: competitive pay, profit sharing, life and disability insurance, tuition reimbursement
* paid time off: pto & holidays, parental leave, sick leave, bereavement
* additional perks: employee assistance program, employee discount program, and more!
this position is only accepting applicants already located in costa rica
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