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Ecommerce strategist | eretailers | fmcg | walmart | amazon

Puerto Vallarta, Jal
eStoreLabs
De EUR 200,000 a EUR 400,000 al año
Publicada el 25 julio
Descripción

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estorelabs is a data-driven ecommerce powerhouse with strategic advisory capabilities. As an agile-oriented ecommerce company, we serve global enterprises and help build online sales for brands. We provide measurable results through performance-based strategies. estorelabs is committed to employee development and fostering a positive work atmosphere.

role description


* analyse client brand positioning, category dynamics, and competitive landscape across amazon and other us fmcg e-retailers.
* define data-driven and holistic econtent strategies for the client’s multi-brand portfolio, tailored to multiple us-based fmcg eretailer platforms and aligned with the client’s brand identity and business goals.
* conduct robust analysis from various data sources (client tools) and monitor performance metrics (visibility, conversion, digital shelf kpis); analyse and develop sound, well-supported business recommendations for growth. Identify areas for continuous econtent improvement.
* collaborate with seo, creative, and project management teams to ensure effective execution of strategy.
* build optimisation frameworks and briefs for econtent creation (product pages, a+ content, brand stores).
* lead strategic reviews and insight presentations to internal teams and client stakeholders.
* stay current with organic econtent trends to come up with client business recommendations ahead of the competition.
* stay up to date on amazon algorithm changes, platform trends, and consumer behaviour insights in the cpg/fmcg space.
* translate client input and brand guidelines into actionable content and optimisation plans.
* analysis of past seasonal periods and ongoing recommendations for future seasons.
* test & learn - be an active collaborator/leader, providing inputs to ongoing econtent consumer testing
* conduct client-facing, high-quality presentations, and be able to convince a client of your recommendations.
* lead development of econtent best practices and gold standard executions, based on data-based insights and best-in-class knowledge of econtent trends.

requirements

* 2–4+ years of experience in ecommerce, strategy, or digital marketing - ideally with cpg/fmcg clients.
* advanced english level - at least c1
* experience with internal performance tracking tools such as amazon brand analytics, retail insights, search query performance, or similar.
* strong skills in data analysis and performance reporting.
* comfortable working with data from tools like helium 10, google analytics, share-of-search platforms, etc.
* proven understanding of amazon content formats (pdps, a+, brand stores) and best practices.
* familiarity with eretail media and how it integrates with content and strategy.
* ability to connect content execution with business outcomes (traffic, conversion, roi).
* high-level presentation skills
* strong proven analytical skills
* advanced xls knowledge preferred
* project management skills
* nice to have:
* hands-on experience with retail analytics tools (profitero, edge, datahawk).
* exposure to content syndication tools (salsify, syndigo).
* experience running content a/b tests or working with ux performance feedback.
* knowledge of us retailer requirements beyond amazon (e.g., walmart, kroger, target, instacart).
* familiarity with shopper behaviour research or zero-party data analysis.
* preferred, previous experience in ecommerce/econtent strategy for an fmcg or an agency

what we offer

* cooperation based on a b2b contract or individual contract through the professional deel platform for international cooperation
* 26 paid days off from service provision, plus bank holidays as paid days off
* opportunity to work with international brands and to participate in an exciting global project
* exciting and friendly work environment
* work in an international team without rigid corporate rules
* training in ecommerce and development opportunities
* performance bonus
* shorter working day on fridays!

recruitment process

* step 1 analysis of received applications (cvs) - at this stage, we will select the cvs which will cover most of the features we indicated in the offer, and then contact selected candidates
* step 2: meeting with hr (online)
* step 3: recruitment interview with a region director (online)
* step 4: preparing and presenting the recruitment task (online)

please provide your cv in english. We are looking forward to receiving your application!


seniority level

* seniority level

mid-senior level


employment type

* employment type

contract


job function

* job function

business development and sales
* industries

business consulting and services

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