Regional strategy & leadership (pre-execution phase)
* help recruit, lead and mentor location managers across 3–4 event retail sites, ensuring alignment with fanatics’ operational standards and retail goals.
* own detail-level operational planning activities (selling locations, branding, pos needs, merchandising, on site warehousing and logistics, etc.) for each of the event retail sites (stadiums & fan fests) with the region.
* partner with hr to develop and implement regional (and city-based) strategies around staffing, infrastructure, logistics, and inventory deployment in collaboration with internal departments.
* coordinate with fifa partners, venues, and vendors to ensure operational readiness and brand consistency across all assigned markets.
* drive cross-site collaboration to ensure best practices and shared solutions for common challenges.
city-based focus (execution phase)
* as the tournament enters the critical execution stage, in addition to supporting the city managers within your region, take on full-site leadership at one key location within your region, serve as the on-site city manager, overseeing all aspects of retail operations including team leadership, customer experience, inventory, sales performance, and issue resolution.
* act as the main point of contact for all client, vendor, and internal communications at your assigned site.
* lead by example, providing direct, on-the-ground support, coaching, and problem-solving to ensure operational excellence during the event.
event planning & execution
* ensure the successful buildout and breakdown of retail operations (fixtures, tents, pos) across assigned sites.
* support merchandising execution including planograms, product placement, and real-time inventory management.
* supervise staffing plans, training, scheduling, and performance across locations.
* monitor kpis (sales, foot traffic, staffing productivity) and make data-driven adjustments during the event.
post-event & reporting
* conduct post-event reviews for each site within your region, including financial performance, inventory reconciliation, and staff assessments.
* collaborate with finance and logistics to complete regional profit/loss analysis and inventory close-out procedures.
* prepare executive summaries and detailed reports outlining key wins, challenges, and improvement areas for future events.
what you bring to the team
* 3–5 years of multi-site retail or event operations experience, preferably in fast-paced, high-volume environments.
* proven success in team leadership across geographically dispersed locations.
* strong organizational, time management, and analytical skills with a hands-on approach.
* ability to switch seamlessly between regional oversight and localized, site-specific leadership.
* experience building team culture and managing people operations across different markets.
* solid knowledge of retail systems, kpis, inventory processes, and pos platforms.
* physical ability to lift 50 lbs and work on your feet during long event days.
* flexibility to travel and adapt quickly in dynamic, evolving event environments.
where you’ll work and what’s required
* this role is location based, supporting fifa world cup – location: mexico, ideally mexico city, monterrey, guadalajara
* work schedule commitment is through the full duration of the fifa world cup event including weekends, evenings, and holidays as required by the event schedule(s).
what’s in it for you
* event experience progression: opportunity to move from regional oversight into direct leadership as a host city manager for one of the fifa host city locations.
* high-impact role: help shape the fan experience at the most globally visible sporting event.
* collaborative culture: join a supportive team committed to operational excellence and innovation.
* growth & development: gain diverse leadership experience in both regional strategy and on-the-ground execution.
* all travel expenses reimbursed
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