Location
: tulum, mexico
type
: full-time, on-site
role summary
we are looking for a highly organized and results-driven
social media strategy & planning coordinator
to bring structure, content, and performance to gitano's digital presence. You'll manage content strategy and calendars, coordinate with international agencies, track kpis, and help guide our digital ecosystem with clear, actionable plans.
responsibilities
* build and manage the digital content calendar across all platforms and brands
* be in charge of daily/weekly content flow across tulum, nyc, and dubai channels
* act as liaison with our social media agencies (dubai and nyc): providing briefs, feedback, and performance reviews
* track performance: ig growth, reach, engagement, campaign kpis, website visits, etc.
* prepare monthly digital reports with insights and recommendations
* organize and document all marketing requests, launches, and timelines
* support paid media planning and coordinate with external ad teams
* work closely with the content creators to ensure content aligns with digital goals
ideal candidate
* 2–4 years of experience in digital marketing and social media
* organized, structured, and comfortable managing multiple timelines and deliverables
* strong understanding of instagram, tiktok, and influencer marketing
* excel, google sheets, and reporting dashboard skills
* fluent in english & spanish.
* enthusiastic about lifestyle, hospitality, and culture-driven brands