Digital marketing manager (hybrid in mexico city)
hoy
are you looking for an opportunity to join a highly-regarded it development firm? Well, now is your chance!
webcreek is currently looking for a digital marketing manager who has at least seven years of experience and excellent english communication skills. this hybrid position is based in mexico city
more about this role
what you'll do
* oversees the planning, development, and execution of digital marketing strategies across the enterprise
* team lead for digital marketing team, encompassing web, social media, seo, analytics, and collaboration on
* lead generation responsibilities
* develops a comprehensive strategy and roadmaps for major website projects, ensuring goals are met and collaborating with the established cross-functional project team
* develops corporate social media strategies in collaboration with social media manager
* designs processes and workflows for executing against business goals
* works with each account and business marketing team to optimize integrated marketing communications plans for digital marketing
* uses multiple data sources (web metrics, user journeys and testing) to deliver the right interaction at the right time in the right channel
* establishes a set of key metrics, dashboards and reporting strategy for our digital efforts to ensure we are measuring success for campaigns, web properties, social, etc.
team leadership responsibilities
* foster a team-based, growth-oriented, learning mindset within the team where all direct reports feel supported and are able to thrive
* work with team members to manage individual workloads, provide training and coaching on agile methodology, and help ensure work is delivered effectively
* maintain working knowledge of digital trends and how competitors are using digital tactics to differentiate themselves
* work collaboratively with project team members from the it team to ensure we develop and build high-quality web experiences
* support the role the digital marketing team will play in the enterprise’s digital roadmap, and the organizational and process changes needed to sustain companywide momentum
what you have
* 7+ years or more in digital marketing or coordinating complex website builds and multichannel campaigns
* 7+ years or more managing a high-performing, cross-functional team (agency/in-house)
* fluency in english is required
* experience creating digital strategies that successfully meet kpis and effectively drive results.
* mastery of agile methodology and principles
* relevant experience using adobe experience manager, salesforce crm, marketo, sproutsocial
* experience building websites leveraging content management systems (adobe experience manager experience preferred)
* excellent analytical, strategic conceptual thinking and consulting skills
* familiarity with media and performance measurement as well as attribution and media mix modeling
* strong influence and negotiation skills
* proven ability to effectively drive people, process, and technology change in a dynamic environment
* clear talent for building and developing relationships with team members, direct reports and cross-functional groups
* superior written and verbal communication skills, including a proven ability to explain complex digital concepts and technologies to senior business leaders, as well as business concepts to technologists
* experience in starting up a new team is a plus
* agency or management consulting experience is a plus
* education: bachelor’s or master’s degree in business or related field, or relevant work experience
application question(s)
* are you willing to work in a hybrid set up in mexico city?
experience
* digital marketing: 7 years (required)
* leadership: 7 years (required)
* agile methodology: 5 years (required)
* adobe experience manager: 5 years (required)
* salesforce crm: 5 years (required)
* marketo: 5 years (required)
* sproutsocial: 5 years (required)
language
* english (required)
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