Overviewpersona is the company top startups use to hire people from all around the world. Our vision is a future where each person can find the best role for them and companies can discover the world’s best talent. Founded by two stanford university graduates, persona works with the world’s fastest-growing technology startups. Our clients are funded by some of the world’s top investors, like founders fund, sequoia capital, and andreessen horowitz.persona is a talent agency that recruits, trains, and staffs talented remote professionals such as yourself. This is an opportunity to work closely with the future googles, facebooks, and amazons of the world—building out their organizations and helping them reach the next level of success.we support everyone we hire with training, mentoring, and technology resources so they are enabled to do their best and are as happy as possible in their roles. We have a large international team dedicated to supporting and taking care of new persona team members, and our goal is to provide excellent long-term career opportunities for everyone who joins the team.who’s building persona?We are a global team of passionate problem solvers who love to build new things and make our customers happy. Our team is made up of motivated, hard-working people spanning the globe, united by a culture of learning and continuous improvement.what we’re looking forwe’re looking for a senior, hands-on growth & digital marketing professional who can own and operate the entire growth engine end-to-end. This role is ideal for someone who thrives in a player-coach environment—equally comfortable defining growth strategy and personally executing the work needed to hit revenue targets.success in this role requires comfort with hands-on execution and direct ownership of paid media, funnels, and performance—from strategy through implementation. You’ll be responsible for building, launching, optimizing, and scaling acquisition initiatives, using data to continuously improve efficiency, conversion, and revenue impact.responsibilitiesdevelop and execute a comprehensive growth strategy across multiple service linespersonally manage and optimize google ads (search, retargeting, bidding, scaling)build and manage multi-channel acquisition campaigns (google, meta, youtube, etc.)optimize landing pages, funnels, and conversion flows to improve lead quality and conversionown full-funnel acquisition, nurturing, and performance measurementuse hubspot to build crm pipelines, automations, email nurtures, and attribution modelsimprove lead-to-conversion rates across all touchpointsbuild dashboards and reporting systems to support data-driven decision-makinglead seo strategy and manage the external seo agency to ensure measurable roioversee content and brand consistency across digital channelscollaborate with leadership on messaging, positioning, and growth prioritiesidentify and develop referral partnerships and b2b growth opportunitiestrack and report on cac, roas, ltv, conversion rates, and channel performancecontinuously optimize campaigns based on performance data and insightsqualificationsrequired skills5+ years of hands-on digital marketing experienceproven track record of running and optimizing google adsexperience owning seo strategy or managing external seo agenciesstrong experience with crm and marketing automation (hubspot preferred)deep understanding of full-funnel growth, attribution, and performance metricsstrong analytical skills with comfort making data-driven decisionsexperience working in startups or small, fast-growing companiesexcellent written and verbal communication skills in englishownership mindset—you take responsibility for results, not tasksability to work u.s. business hours (pacific time, central time, or eastern time)ability to commit long-term and full-timethis position is for serious, career-oriented candidatesnice to haveexperience in marketing healthcare, wellness, mental health, or other service-based businessesexperience running multi-channel acquisition at scalefamiliarity with funnel building, landing page optimization, and crowhat we offerbest salaries in the industrypermanent ability to work from anywhere in the worldopportunities for growth and advancementa fast-paced and collaborative environmentwarm and friendly company culturefull benefitsbenefits at personahealth insuranceunlimited paid time off (paid sick and vacation leaves)annual bonuses based on performancemonthly tech allowanceopportunity to be paid in your currency of choicethis is a full-time and long-term role, dedicated exclusively to serving one of our clients. We are looking for individuals who are ready to fully commit their time and energy to one company and grow and develop along with that company. All roles at persona are 100% work-from-anywhere (work from home or wherever it suits you best). If this is your first time working for a u.s. company, that’s okay; we provide guidance and assistance getting set up as a remote professional. Once hired, we will carefully match you to a client company of ours that perfectly suits your career background, skills, and goals.in case you or any exceptional people you know are exploring other roles, our rapidly growing company is also looking for new team members with backgrounds in administration, bookkeeping, accounting, finance, project management, operations, recruiting, human resources, content writing, social media management, research, executive assistance, customer service, customer support, technical support, data management, video editing, sales, account management, marketing, and design.visit our website for more information: https:///
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