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B2b marketing manager

Sonypictures
Responsable marketing
Publicada el 17 junio
Misión del puesto

role summarymexico | spt u.s. Hispanic & latin americathe marketing manager will support the development and execution of b2b marketing initiatives for spt's fast channels and ad sales business across u.s. Hispanic, mexico, brazil, and panregional markets.
this role sits at the intersection of fast distribution and ad sales, helping drive partner engagement, commercial positioning, and marketing execution across platforms.the position will focus on supporting fast channel growth through platform marketing coordination while also contributing to advertising sales materials, trade communications, and client-facing initiatives across tv networks, fast, and youtube.key responsibilitiesfast channels – b2b & platform marketing supportsupport marketing initiatives for fast channel distribution across platform partners (e.g., samsung tv plus, pluto tv, roku, vizio, etc.)coordinate delivery of marketing assets for platform onboarding, promotions, and seasonal/tentpole initiativesassist in managing partner marketing calendars and ensuring timely execution of campaigns and promotional placementstrack and report on platform marketing performance metrics (e.g., impressions, ctr, placements)ad sales marketing (panregional & mexico)support the development of b2b marketing materials for ad sales, including presentations, one-sheets, and sales collateral across tv networks, fast, and youtubepartner with ad sales teams to align marketing materials with commercial priorities and client needsassist in the execution of trade marketing initiatives, industry events, and client-facing campaignscreative & content coordinationcollaborate with internal creative teams to develop and deliver marketing assets (key art, videos, digital assets) for fast channels and ad sales initiativesensure consistency of branding and messaging across platforms and materialssupport the development of content calendars and promotional toolkitscross-functional coordinationwork closely with fast channel product team, content strategy, distribution, ad sales, creative, and corporate communications teams to ensure alignment across initiativessupport internal and external communications, including trade announcements and partner updatesmanage timelines, deliverables, and approvals across multiple stakeholders and marketsqualifications5–7 years of experience in marketing, preferably within media, entertainment, or digital/streaming environmentsexperience supporting b2b marketing, ad sales, or distribution-related initiativesstrong understanding of the fast/ctv/ott ecosystem is preferredexperience working across multiple markets, ideally u.s. Hispanic and/or latin americastrong organizational and project management skills with attention to detailability to manage multiple priorities in a fast-paced environmentstrong communication skills: fluency in english and spanish required, portuguese is a plus#j-*-ljbffr

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