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Copywriter, healthcare

Torreón, Coah
Braintrust
Publicada el 12 febrero
Descripción

Job description

location: remote

type: part-time, contract (with potential for full-time)

overview

we are seeking a copywriter to join dermsquared's internal creative team, supporting dermatology-focused conferences, digital education, and community-driven content for healthcare professionals. This role is designed for a copywriter with 3+ years of professional experience who is comfortable writing for clinical audiences and understands the importance of accuracy, clarity, and appropriate medical terminology.

you will develop copy primarily directed toward healthcare professionals including dermatologists, pas, and nps. The role requires familiarity with medical language, comfort working within regulated environments, and the ability to translate clinical concepts into clear, engaging content without oversimplifying. You will also support light graphic design using canva and use ai prompting responsibly to accelerate ideation and iteration.

key responsibilities

hcp-focused copywriting & content development

write clear, accurate, and engaging key messages and copy for healthcare professional audiences across email, digital, social, and web channels
develop copy for cme-related content, conferences, educational programs, and clinical marketing initiatives
use correct medical terminology and disease-state language appropriate for professional audiences
adapt tone and depth based on audience type, channel, and intent while maintaining clinical credibility
contribute to key message development for campaigns and initiatives within dermatology and related therapeutic areas

ai-assisted writing & iteration

use ai prompting to generate drafts, variations, subject lines, and headlines
edit and refine ai-assisted outputs to ensure medical accuracy, clarity, and brand alignment
apply judgment to ensure all content meets quality, compliance, and audience expectations
follow internal guidelines for responsible and compliant use of ai tools

seo & social-first writing

apply seo best practices to hcp-facing web and landing page copy
write social copy informed by platform trends while maintaining professional tone and accuracy
optimize headlines, subject lines, and ctas to improve engagement and discoverability
stay current on content and social media trends relevant to healthcare audiences

light design & content assembly

create and update simple visual assets using canva, including social graphics and email visuals
ensure copy and visuals work together cohesively and meet brand standards
adapt content for different platforms while preserving clarity and compliance

collaboration & review

collaborate with designers, marketers, and social media partners to support integrated campaigns
work closely with medical editors and reviewers to ensure accuracy and regulatory compliance
incorporate feedback efficiently and communicate clearly around timelines and revisions

workflow & accountability

manage assigned projects using tools such as
balance multiple deadlines and priorities with minimal supervision
proactively flag content risks, terminology questions, or review needs

qualifications

3+ years of professional copywriting experience, with a focus on healthcare or scientific audiences
demonstrated experience writing for healthcare professionals using appropriate medical terminology
familiarity with regulated content environments and review processes
experience using ai-assisted writing tools responsibly
working knowledge of seo principles and social media platforms
experience creating light design assets using canva
strong attention to detail and editorial judgment

preferred skills

experience in dermatology, medical education, or cme-related content
comfort interpreting clinical concepts, abstracts, or study data for professional audiences
experience working with medical review teams
ability to balance clinical precision with engaging, readable copy

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