.'We're on the hunt for a *marketing manager* to own our marketing function end-to-end.
you'll develop our overall strategy, build high-performing funnels in hubspot and beyond, manage paid/unpaid campaigns, oversee social and seo, craft our brand voice, produce a firm-hosted podcast, and use every data point we track to drive quality leads and sales.
you'll report directly to the ceo and initially fly solo—though you'll have hands-on support for blog posts and can tap outside contractors as needed.what we're looking for*experience*:- 3 + years in marketing, ideally with 5 years leading digital/crm-driven initiatives- proven track record creating and scaling funnels, managing paid/unpaid campaigns, and optimizing seo & social- hubspot super-user: automations, lists, workflows, forms, landing pages, reports—if it lives in hubspot, you own it*technical skills*:- deep familiarity with crms & marketing automation- paid media (google ads, meta, linkedin, etc.)
and organic social management- seo strategy, keyword research, on-page & technical fundamentals- data analysis: dashboards, a/b tests, attribution modeling, roi tracking*soft skills & communication*:- data-driven mindset—you'll make decisions by the numbers (we've got the reports to prove it)- comfortable speaking english with the ceo; spanish fluency assumed- collaborative, self-starter, able to juggle strategy vs. execution without dropping the ball*responsibilities (boring)*- (if we wrote down every task, the list would stretch to the moon, so here's the gist.
)_- design and execute a holistic marketing strategy that aligns with business goals- architect and maintain funnel journeys in hubspot: lead capture ? Nurture ? Sales hand-off- own our content calendar: blog posts, infographics, videos—ensure each piece drives engagement and leads- *produce, plan, and launch a podcast* hosted by one of our attorneys, from concept through distribution- build and iterate dashboards/reports to measure campaign performance and tie marketing efforts to revenue- identify growth opportunities: keyword gaps, new channels, partnership/influencer programs- collaborate with legal/compliance on messaging guidelines; manage external agencies or freelancers as needed*required skills & qualifications*- bachelor's degree in marketing, communications, business, or related field- 3 + years marketing leadership experience (crm funnels, paid media, seo, content)- hubspot marketing & crm expert (min