Join to apply for the inbound marketing manager role at tutenlabs location: this position is 100 % remote - where we prioritize candidates in mexico! Mission the inbound marketing manager will build and run tutenlabs’ inbound engine, converting brand awareness into measurable demand and supporting revenue growth. This person will design and execute campaigns, manage hubspot workflows, and develop the programs and assets that generate qualified leads and nurture them into opportunities. Success in this role will mean launching inbound campaigns that drive measurable mql growth and support the rebrand rollout. Establishing effective hubspot automation, lead scoring, and nurture programs to improve conversion through the funnel. Creating repeatable campaign frameworks and reporting that demonstrate marketing’s contribution to pipeline and revenue. Responsibilities campaign strategy & execution – design, launch, and manage integrated inbound campaigns tied to rebrand milestones, product updates, and industry events; build and manage a campaign calendar connecting tactics into cohesive programs; drive mql growth with multi-touch campaigns. Content development for demand generation – create and adapt conversion-oriented assets powering campaigns (landing pages, case studies, webinars, roi tools, emails, blog posts, infographics); ensure content reflects the rebrand, icp pain points, and is optimized for lead capture; collaborate with product marketing for aligned messaging. Marketing automation & lead nurture – build and optimize hubspot workflows, segmentation, and scoring to automate lead nurturing; optimize nurture programs through email, content, and social channels; ensure consistent follow-up for prospects; partner with sales for closed-loop reporting. Paid & organic channel management – launch, monitor, and optimize linkedin ads, google ads, and seo programs; run a/b testing on creative and messaging to improve ctrs, cpl, and conversion rates; ensure campaigns align with icps and personas. Event & conference activation – develop pre- and post-event marketing programs; create collateral, landing pages, and nurture sequences for event-generated leads. Performance tracking & optimization – track campaign roi and inbound lead flow; deliver reporting dashboards and use insights to refine targeting, content, and channel mix; continuously test and iterate to improve funnel efficiency. Cross-functional collaboration – collaborate with product marketing; align with sales on mql/sql definitions, lead handoff, and pipeline priorities; share inbound performance insights with leadership. Minimum requirements a bachelor's degree in marketing, business administration, or a related field; a master’s degree is preferred. 3–5 years of experience in b2b inbound/demand generation marketing (ideally in saas or other complex b2b solutions). Proven track record of building inbound campaigns that directly contributed to pipeline and revenue growth. Hands-on experience with hubspot marketing automation (workflows, scoring, reporting). Skilled in running linkedin and google ads campaigns; strong knowledge of seo best practices. Strong written and verbal communication skills; ability to create and adapt content for different audiences. Bilingual in english and spanish (fluent in both). U.s. market experience required; mexican and chilean market experience a plus. Experience in the energy or facilities management industries is a strong plus. Balance of strategic understanding and hands-on execution — able to design campaigns and also operate them day-to-day. Comfortable working in a startup environment with shifting priorities. Benefits 100% remote work flexible schedule day off on your birthday reduced hours on fridays superior vacation days sick leave days moving day off support for studies, training, and languages referral program commitment to equal opportunities regardless of nationality, ethnicity, skin color, gender, gender expression, disability, or religion j-18808-ljbffr