For the purpose of reviewing applications fairly, we request that all resumes be submitted in
english
role at a glance
the growth marketing manager will drive customer acquisition through a combination of performance marketing, content strategy, and crm optimization. This role is ideal for someone who thrives on experimentation, is data-obsessed, and enjoys working across the entire funnel—from paid campaigns to post-click optimization and lead nurturing.
core responsibilities
launch, manage, and scale paid acquisition campaigns across meta and google ads.
own and execute tactical content needs such as campaign briefs, copy testing, and landing page variants, aligned to conversion goals.
optimize hubspot for campaign performance—lifecycle stages, workflows, lead scoring, and attribution.
partner with sales and revops to improve lead quality and handoff.
own and report on key growth metrics like cpl, cac, conversion rate, and lead quality.
run a/b tests to iterate on messaging, audiences, landing pages, and creative.
technical skills
the following technical skills and tools are mandatory for success in this role. Proficiency with these will enable the individual to perform efficiently and meet the expectations of the position.
meta ads - performance campaign management focused on mid-market and b2b clients.
google ads - proficiency in managing search and display campaigns.
hubspot - crm workflows, lifecycle stages, attribution and reporting configuration.
looker studio - build or interpret dashboards to monitor performance and roi.
relevant experience and qualifications
ideal experience for this role can be gained through a combination of professional career, educational background, certifications, or relevant projects.
2–4 years in growth or performance marketing, ideally in b2b, saas, or fintech environments
track record of success managing digital acquisition and funnel optimization
experience building and optimizing lifecycle marketing in hubspot
ability to balance creative ideation with analytical execution
intermediate to advance english