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Content marketing manager - saas startup

León de los Aldama, Gto
Scale Up Recruiting Partners
Responsable marketing
Publicada el 3 marzo
Descripción

Hey! We're scale up and our client is looking to hire a content marketing manager for a saas startup.

details
* type of employment: contractor (long-term)
* work modality: 100% remote
* work schedule: full-time
* time zone: pacific time (west coast) – availability until 6:00 pm pt
* location: latam
about our client

our client is a partner revenue growth platform, built by partnership leaders for partnership leaders. The platform replaces clunky tools with an intuitive, automated system that helps partner teams enroll, enable, engage, and track revenue at scale.

they are bootstrapped, profitable, and growing 600% year over year. In under 18 months, they've become one of the fastest-growing platforms in the category, consistently winning deals against legacy incumbents.

the team moves fast, builds intentionally, and cares deeply about real outcomes—not vanity metrics. If you want to work on meaningful problems with smart people and help shape a category that's still being defined, you'll feel at home here.

the role

we're hiring a content marketing manager to scale and optimize an existing content foundation into a repeatable, inbound revenue engine.

our client already has momentum: an active newsletter, a podcast, a growing g2 presence, and strong founder‐led thought leadership. Your job is to professionalize, multiply, and systematize what's working—turning it into consistent inbound demand and category leadership.

you'll work directly with the ceo to sharpen messaging, expand distribution, and ensure content is tightly aligned to the company's icp, product narrative, and sales motion. This is a high‐ownership role with real influence on how the company shows up in the market.

what you'll own content strategy & execution
* optimize and execute content marketing initiatives that drive qualified inbound leads
* take existing content programs (newsletter, podcast, blog, g2) from 1 → 10 through better structure, cadence, and distribution
* own and create b2b content across key digital and product surfaces, including:
o website and landing pages
o email newsletters
o blog and long‐form articles
o webinars and virtual events
o in‐app and product‐adjacent messaging
* turn long‐form inputs (podcasts, calls, decks, linkedin posts) into high‐performing multi‐format content
* write clear, confident copy for senior b2b operators—not generic saas audiences
messaging & content alignment
* help refine and operationalize the company's positioning, narrative, and category pov
* ensure content across the company stays aligned to core messaging as the product and team scale
* create and maintain foundational assets such as case studies, feature explainers, and g2 content
channel & editorial ownership
* own and grow the company's linkedin presence as the primary distribution channel
* manage digital content hubs and supporting distribution channels, including social and email
* optimize and manage existing podcast and newsletter workflows
* support youtube rollout for video and podcast content
* own the editorial calendar across social, email, messaging themes, and product releases, ensuring consistent cadence and focus
inbound & revenue support
* align content to the sales motion and buyer journey to support pipeline creation
* partner with the ceo to identify high‐intent topics, keywords, and industry moments
* continuously optimize content and distribution based on engagement, conversion, and pipeline impact—not vanity metrics
* build systems that reduce dependence on founder bandwidth over time
how you'll work
* collaborate closely with in‐house designers to produce visually engaging, on‐brand content
* operate with a strong bias toward action, iteration, and shipping
* balance strategic thinking with hands‐on execution
* prioritize clarity, usefulness, and relevance over over‐polish
you'll thrive in this role if you...
* have 3+ years of experience in b2b saas content marketing, ideally close to revenue
* are comfortable scaling existing programs rather than starting from scratch
* thrive in a founder‐led, fast‐moving environment
* know how to turn raw ideas and expertise into sharp, high‐performing content
* understand how content supports sales—not just awareness
* prefer ownership and impact over layers and process

if this sounds like a fit, we'd love to hear from you. Apply now!

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