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Trade marketing manager

Cuautitlán Izcalli, Méx
Henkel Group
Responsable marketing
Publicada el 28 noviembre
Descripción

About this position please add a text and explain the position what you ´ll do develops long term account-based marketing programmes for their given verticalprovide input for brand strategy (brand position, brand equities development)executes inbound and outbound marketing strategy via communication meansplans, executes and controls annual global marketing communication plan focusing on key market campaigns and innovation launchesanalyzes and builds different future scenarios to create new paths of business and communication channelssupports and drives implementation of series of market and customer activation related topics in line with overall business strategysupports external short and long term marketing comm-n to capture market trends and impact growth and awareness profitability globallyutilizes innovative communication channels to engage with various customer audiencesdevelops overall content strategy (in close alignment with market strategy)develops global messaging, positioning, campaigns, promotion and product launchesmanages social media globally; manages and develops digital backbones e.g. Pim & dam, websitemeasures and reports roi of campaigns and initiativesprovides framework and guidance for execution in region(s
what makes you a good fit brand managementcontent managementmarketing communicationadvertisementcommunicationonline marketingdigital transformationleadershipcoordinationcreativitypersuasionpresentation
some perks of joining henkel flexible work scheme with flexible hours, hybrid work model, and work from anywhere policy for up to 30 days per yeardiverse national and international growth opportunitiesglobal wellbeing standards with health and preventive care programsgender-neutral parental leave for a minimum of 8 weeksemployee share plan with voluntary investment and henkel matching sharesflexible benefitsmeal voucherssavings fundfriday early finish at henkel, we come from a broad range of backgrounds, perspectives, and life experiences.
we believe the uniqueness of all our employees is the power in us.
become part of the team and bring your uniqueness to us we welcome all applications across different genders, origins, cultures, religions, sexual orientations, disabilities, and generations.

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