Are you passionate about creating impactful livestream experiences that drive engagement and business results? We’re looking for a Marketing Sr. Specialist to lead the strategy, production, and optimization of our livestreams connecting creative storytelling with data-driven decisions. &##127919; What You’ll Do Design and execute livestream strategies: goals, audiences, key messages, content calendar, and run of show. Manage in-house video production: set, lighting, audio, cameras, and technical tests. Create and amplify content: scripts, hooks, offers, and pre/during/post-show communication (teasers, highlights, UGC). Execute livestreams on platforms like TikTok, Instagram, and our app, ensuring compliance and brand safety. Track performance metrics (retention, CTR, add-to-cart, conversion, GMV) and continuously improve results. Coordinate hosts/talents, product selection, and micro-production budgets. &##128161; What We’re Looking For ~2–4 years of experience in digital marketing and 1–2+ years in livestreaming. ~ Portfolio or cases showing livestream results (KPIs and learnings). ~ Strong audiovisual production skills (framing, lighting, audio). ~ Experience in content and communication strategies focused on conversion. ~ Great sense of fashion, styling, and product storytelling. ~ Skills: storytelling, data-driven mindset, project management, and clear communication. ~ Flexibility for evening livestreams (6:00–11:00 PM). &##128640; Nice to Have
E-commerce knowledge (catalogs, product links, coupons, tracking).
Advanced English.
Experience in fashion categories.