Job title:
senior brand strategist - latam confectionery leader
job description:
we are seeking a senior brand strategist to lead our latam confectionery business. As a key member of our team, you will be responsible for developing and executing strategies to drive business growth, improve market share, and increase profitability.
key responsibilities:
* develop and implement brand positioning strategies across latam markets.
* lead portfolio strategy development, including product launches, packaging innovation, and promotional activities.
* collaborate with cross-functional teams to ensure effective execution of marketing plans.
* maintain deep understanding of consumer behavior, market trends, and competitive landscape.
required skills & qualifications:
* bachelor's degree in marketing or related field.
* 15 years of experience in marketing leadership roles, preferably in the confectionery industry.
* proven track record of driving business growth through innovative marketing strategies.
* strong analytical skills, with ability to interpret data and make informed decisions.
* excellent communication and leadership skills, with ability to inspire and motivate cross-functional teams.
benefits:
* opportunity to lead a dynamic team and drive business growth.
* chance to develop and implement innovative marketing strategies.
* collaborative work environment with opportunities for professional growth.
about the role:
this is an exceptional opportunity to join our team and contribute to the success of our latam confectionery business. If you are a strategic thinker with a passion for marketing and a proven track record of driving business growth, we encourage you to apply.