Join us as a Local & Technical SEO Strategist at Emma of Torre.ai, helping Hook + Ladder Digital Agency drive impactful SEO strategies powered by AI.
Compensation:
CAD 1.75K - 2.15K/month
Location:
Remote: Mexico
Mission of Hook + Ladder Digital Agency:
We ignite potential for those who are ready to grow, both organizations and individuals.
What makes you a strong candidate
- You are proficient in WordPress, Technical SEO, Local SEO, Google Search Console, Google Analytics.
- You have +4 years experience in SEO (Search engine optimization).
Responsibilities What You’ll Do
- Define and lead SEO strategies aligned with business goals.
- Translate business needs into actionable optimization plans.
- Provide direction to content and performance teams for consistent execution.
SEO Implementation & Execution
- Execute ongoing on-page, technical, and local SEO.
- Manage content optimization, location pages, and business listings (Google Business, Bing Places, Apple Maps).
- Conduct technical audits, implement structured data, and improve CTR.
- Manage NAP consistency and local citations.
- Build backlinks and digital PR partnerships to strengthen authority.
Performance Optimization
- Monitor SEO performance, refine strategies using AI insights, and report on KPIs.
- Conduct keyword research, competitor analysis, and track link‑building impact.
- Work with content, business, and performance teams to align SEO with global strategy.
- Identify growth opportunities and propose new initiatives.
- Stay ahead of SEO trends, tools, and technologies.
- Champion AI integration and scalable solutions for better efficiency and results.
Qualifications
- 4+ years of hands‑on SEO experience (technical, on‑page, off‑page, and local).
- Proven success optimizing Google Business Profiles and managing citations.
- Experience with WordPress + Elementor, Google Search Console, Google Analytics, Ahrefs, Screaming Frog, Semrush, etc.
- Expertise in local keyword research, schema markup (LocalBusiness, FAQ, Speakable).
- Strong communication and collaboration skills.
- Data‑driven mindset and curiosity to innovate with AI.
- Full professional proficiency in English (written and spoken).
This Role Isn’t for You If
- You prefer slow corporate environments.
- You avoid learning new tools.
- You dislike collaboration or feedback.
Benefits
- Flexible work location (remote or in‑person if you like).
- Versátil schedule (focus on results – not time!).
- Comprehensive Health benefits for you and your family.
- Autonomy to lead and innovate in your zone of genius.
- 3 weeks of paid time off, plus flex days to recharge and take that well‑deserved break.
- In‑person events and opportunities to truly connect with the team.
- Our commitment to invest in your career with ongoing training and coaching to support your growth and development.
- We give our team a stake in the outcome and work together towards their successful financial future.
Seniority level
- Associate
Employment type
- Full‑time
Job function
- Engineering and Information Technology
- Staffing and Recruiting
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